Read Books Online and Download eBooks, EPub, PDF, Mobi, Kindle, Text Full Free.
Download Creatives Lead full books in PDF, epub, and Kindle. Read online Creatives Lead ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Author : Eric Brown
Publisher :
ISBN 13 : 9781736759301
Total Pages : pages
Book Rating : 4.7/5 (593 download)
Download or read book Creatives Lead written by Eric Brown and published by . This book was released on 2021-05-06 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Bryan W. Mattimore
Publisher : John Wiley & Sons
ISBN 13 : 1118238702
Total Pages : 258 pages
Book Rating : 4.1/5 (182 download)
Download or read book Idea Stormers written by Bryan W. Mattimore and published by John Wiley & Sons. This book was released on 2012-08-29 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to solve critical business challenges by generating more and better ideas Every organization needs a steady supply of fresh, relevant ideas, but managers can?t just lock teams in a room with a mandate to brainstorm and hope for the best. Ideation is both a science and an art, and when group ideation processes are well-designed and well-facilitated, anyone can generate an abundance of creative, implementable options?not to mention true breakthroughs?for any business need. Drawing on his work leading high-stakes ideation sessions at over 300 organizations, Mattimore explains the how, what, and why of successful ideation and provides a framework for when and how to apply various techniques. Identifies Mattimore?s top ideation and innovation techniques (including ?brainwalking,? finding inspiration in worst ideas, the unexpected effectiveness of wishing, and more) and lays the groundwork for you to invent successful processes of your own Tells real stories of ideation at work in Mattimore?s consulting business, including how Ben & Jerry?s named a new strawberry fudge flavor, how Thomas? invented a new, healthier English muffin that now accounts for over 30% of its sales, how IBM transformed the culture of one of its divisions to make it more innovative, and many more Mattimore is a world-class expert on applied creativity and an innovation process consultant to over one-third of the Fortune 100 companies; he and his team have helped create and launch products and services worth over $3 billion in annual US retail sales With a diverse range of tested methods, Idea Stormers is the indispensable guide for developing original, practical solutions to even the most intractable-seeming creative challenges.
Author : Sarah Stein Greenberg
Publisher : Ten Speed Press
ISBN 13 : 1984858173
Total Pages : 305 pages
Book Rating : 4.9/5 (848 download)
Download or read book Creative Acts for Curious People written by Sarah Stein Greenberg and published by Ten Speed Press. This book was released on 2021-09-21 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: WINNER OF THE PORCHLIGHT BUSINESS BOOK AWARD • “A delightful, compelling book that offers a dazzling array of practical, thoughtful exercises designed to spark creativity, help solve problems, foster connection, and make our lives better.”—Gretchen Rubin, New York Times bestselling author and host of the Happier podcast In an era of ambiguous, messy problems—as well as extraordinary opportunities for positive change—it’s vital to have both an inquisitive mind and the ability to act with intention. Creative Acts for Curious People is filled with ways to build those skills with resilience, care, and confidence. At Stanford University’s world-renowned Hasso Plattner Institute of Design, aka “the d.school,” students and faculty, experts and seekers bring together diverse perspectives to tackle ambitious projects; this book contains the experiences designed to help them do it. A provocative and highly visual companion, it’s a definitive resource for people who aim to draw on their curiosity and creativity in the face of uncertainty. Teeming with ideas about discovery, learning, and leading the way through unknown creative territory, Creative Acts for Curious People includes memorable stories and more than eighty innovative exercises. Curated by executive director Sarah Stein Greenberg, after being honed in the classrooms of the d.school, these exercises originated in some of the world’s most inventive and unconventional minds, including those of d.school and IDEO founder David M. Kelley, ReadyMade magazine founder Grace Hawthorne, innovative choreographer Aleta Hayes, Google chief innovation evangelist Frederik G. Pferdt, and many more. To bring fresh approaches to any challenge–world changing or close to home–you can draw on exercises such as Expert Eyes to hone observation skills, How to Talk to Strangers to foster understanding, and Designing Tools for Teams to build creative leadership. The activities are at once lighthearted, surprising, tough, and impactful–and reveal how the hidden dynamics of design can drive more vibrant ways of making, feeling, exploring, experimenting, and collaborating at work and in life. This book will help you develop the behaviors and deepen the mindsets that can turn your curiosity into ideas, and your ideas into action.
Author : Eric Brown
Publisher :
ISBN 13 : 9781736759370
Total Pages : pages
Book Rating : 4.7/5 (593 download)
Download or read book Creatives Lead written by Eric Brown and published by . This book was released on 2021-05 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: As a new manager or aspiring entrepreneur, you want to make a successful and lasting impact. But, how do you transition from your current role to the next with confidence? Creatives Lead is your 12-week framework for success! "I am not creative. I don't paint, draw, or sing," you may be thinking. If you solve problems at work, you're a creative, and this essential framework is full of principles and practices for creatives like you! This book is broken into four parts that build on each other. Each part includes three weeks of reading, and each week ends with applications as you build healthy leadership habits for yourself and your team. The four parts are fashioned after Bruce Tuckman's stages of group development: forming, storming, norming, and performing. These stages are inevitable for you and your team to go through in order to achieve optimal performance. As you begin, you will find the chapters are intentionally bite-sized. While you and your team progress through the four stages you will learn how to: assess team members strengths and weaknesses, when to hire and fire, set up a strategic off-site to set expectations and cast vision, deal with tough team situations, maximize your focus, find out the kind of leader you truly are, prioritize projects efficiently, navigate remote working, create a culture of fun and quality, and inject creativity into your weekly routine. You are encouraged to be imaginative in how you apply the principles and exercises-put your spin on them-but above all, put them into practice. Creatives Lead will aid you in smoothly transitioning from a single-contributor to a rock star leader in only three months on the job. For your benefit, a separate workbook has been created with all the activities from Creatives Lead. To spur you on your way to becoming the envy of your peers, there are additional templates, extra worksheets, and bonus materials setting you up for success! Get your copy of Creatives Lead today!
Author : Tom Kelley
Publisher : Crown Currency
ISBN 13 : 0385349378
Total Pages : 306 pages
Book Rating : 4.3/5 (853 download)
Download or read book Creative Confidence written by Tom Kelley and published by Crown Currency. This book was released on 2013-10-15 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: IDEO founder and Stanford d.school creator David Kelley and his brother Tom Kelley, IDEO partner and the author of the bestselling The Art of Innovation, have written a powerful and compelling book on unleashing the creativity that lies within each and every one of us. Too often, companies and individuals assume that creativity and innovation are the domain of the "creative types." But two of the leading experts in innovation, design, and creativity on the planet show us that each and every one of us is creative. In an incredibly entertaining and inspiring narrative that draws on countless stories from their work at IDEO, the Stanford d.school, and with many of the world's top companies, David and Tom Kelley identify the principles and strategies that will allow us to tap into our creative potential in our work lives, and in our personal lives, and allow us to innovate in terms of how we approach and solve problems. It is a book that will help each of us be more productive and successful in our lives and in our careers.
Author : Ed Catmull
Publisher : Random House
ISBN 13 : 0593594657
Total Pages : 366 pages
Book Rating : 4.5/5 (935 download)
Download or read book Creativity, Inc. (The Expanded Edition) written by Ed Catmull and published by Random House. This book was released on 2023-09-28 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: The co-founder and longtime president of Pixar updates and expands his 2014 New York Times bestseller on creative leadership, reflecting on the management principles that built Pixar’s singularly successful culture, and on all he learned during the past nine years that allowed Pixar to retain its creative culture while continuing to evolve. “Might be the most thoughtful management book ever.”—Fast Company For nearly thirty years, Pixar has dominated the world of animation, producing such beloved films as the Toy Story trilogy, Finding Nemo, The Incredibles, Up, and WALL-E, which have gone on to set box-office records and garner eighteen Academy Awards. The joyous storytelling, the inventive plots, the emotional authenticity: In some ways, Pixar movies are an object lesson in what creativity really is. Here, Catmull reveals the ideals and techniques that have made Pixar so widely admired—and so profitable. As a young man, Ed Catmull had a dream: to make the first computer-animated movie. He nurtured that dream as a Ph.D. student, and then forged a partnership with George Lucas that led, indirectly, to his founding Pixar with Steve Jobs and John Lasseter in 1986. Nine years later, Toy Story was released, changing animation forever. The essential ingredient in that movie’s success—and in the twenty-five movies that followed—was the unique environment that Catmull and his colleagues built at Pixar, based on philosophies that protect the creative process and defy convention, such as: • Give a good idea to a mediocre team and they will screw it up. But give a mediocre idea to a great team and they will either fix it or come up with something better. • It’s not the manager’s job to prevent risks. It’s the manager’s job to make it safe for others to take them. • The cost of preventing errors is often far greater than the cost of fixing them. • A company’s communication structure should not mirror its organizational structure. Everybody should be able to talk to anybody. Creativity, Inc. has been significantly expanded to illuminate the continuing development of the unique culture at Pixar. It features a new introduction, two entirely new chapters, four new chapter postscripts, and changes and updates throughout. Pursuing excellence isn’t a one-off assignment but an ongoing, day-in, day-out, full-time job. And Creativity, Inc. explores how it is done.
Author : Eleazar Hernández
Publisher : Apress
ISBN 13 : 1484220560
Total Pages : 229 pages
Book Rating : 4.4/5 (842 download)
Download or read book Leading Creative Teams written by Eleazar Hernández and published by Apress. This book was released on 2016-10-20 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the skills you must master to assume leadership roles—creative directors, art directors, and advertising managers—on creative teams and in integrated branding campaigns for corporate clients. This book compares and contrasts the skill sets and responsibilities of creatives with those of managers who direct creative teams. Technical competence in the creative arts is a necessary but not sufficient prerequisite for promotion to and success in positions directing creative teams. Business, management, and communication skills are equally necessary. Leading Creative Teams reviews the business metrics that the manager of a creative team must be able to manipulate and present persuasively to the organization to prove that the team’s creative excellence delivers superior ROI. Award-winning designer and veteran creative director Eleazar Hernández walks you through the creative manager’s skill sets—technical, business, management, and communication. He covers the techniques and tools common to the direction of creative teams in all industries: brainstorming, creative exploration and visual communication tools, internal and client presentations, critiquing, mentoring, and copywriting. Hernández shows how creative directors can apply management and leadership skill sets to different kinds of creative teams found across interactive, graphic design and advertising industries and how they orchestrate methods among team members. He details how creative teams vary in their concepts and principles, composition, objectives, and processes according to their specific industries and project requirements. And he shows you how to shape your career trajectories toward creative management roles in your chosen field. Leading Creative Teams features information on the processes and best practices for ideating, developing, and directing advertising campaigns, graphic design projects, :30 TV spot and :30 radio spots. Drawing on interviews with top creative directors, art directors, and advertising managers, the author explores how the roles of creative team managers are evolving in response to changing technologies and business models. What You'll Learn Learn the technical, business, and management skill sets of creative management Lead and orchestrate teams of creatives Discover tips, tricks, and techniques for creative direction of web, broadcast, and print projects Shape your career trajectory toward creative management Learn the dos and don’ts of creative presentations Who This Book Is For Mid-level and junior creatives—graphic designers, web designers, copywriters, and artists—and ad students who seek information on the specific skills, experience, and credentials they need to qualify for promotion to creative management. The secondary readership is creative directors, art directors, and advertising managers who lead web interactive, design, and advertising creative teams and who develop and direct integrated branding campaigns for corporate clients.
Author : Will Gompertz
Publisher : Abrams
ISBN 13 : 1613129564
Total Pages : 229 pages
Book Rating : 4.6/5 (131 download)
Download or read book Think Like an Artist written by Will Gompertz and published by Abrams. This book was released on 2016-04-12 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to jump-start your imagination to conjure up innovative, worthwhile ideas with help from some of the greatest artists in the world. How do artists think? Where does their creativity originate? How can we, too, learn to be more creative? BBC Arts Editor Will Gompertz seeks answers to these questions in his exuberant, intelligent, witty, and thought-provoking style. Think Like an Artist identifies ten key lessons on creativity from artists that range from Caravaggio to Warhol, Da Vinci to Ai Weiwei, and profiles leading contemporary figures in the arts who are putting these skills to use today. After getting up close and personal with some of the world’s leading creative thinkers, Gompertz has discovered traits that are common to them all. He outlines basic practices and processes that allow your talents to flourish and enable you to embrace your inner Picasso—no matter what you do for a living. With wisdom, inspiration, and advice from an author named one of the fifty most original thinkers in the world by Creativity magazine, Think Like an Artist is an illuminating view into the habits that make people successful. It’s time to get inspired and think like an artist!
Author : John Maeda
Publisher : MIT Press
ISBN 13 : 026229494X
Total Pages : 95 pages
Book Rating : 4.2/5 (622 download)
Download or read book Redesigning Leadership written by John Maeda and published by MIT Press. This book was released on 2011-04-25 with total page 95 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lessons for a new generation of leaders on teamwork, meetings, conversations, free food, social media, apologizing, and other topics. When designer and computer scientist John Maeda was tapped to be president of the celebrated Rhode Island School of Design in 2008, he had to learn how to be a leader quickly. He had to transform himself from a tenured professor—with a love of argument for argument's sake and the freedom to experiment—into the head of a hierarchical organization. The professor is free to speak his mind against “the man.” The college president is “the man.” Maeda has had to teach himself, through trial and error, about leadership. In Redesigning Leadership, he shares his learning process. Maeda, writing as an artist and designer, a technologist, and a professor, discusses intuition and risk-taking, “transparency,” and all the things that a conversation can do that an email can't. In his transition from MIT to RISD he finds that the most effective way to pull people together is not social networking but free food. Leading a team? The best way for a leader to leverage the collective power of a team is to reveal his or her own humanity. Asked if he has stopped designing, Maeda replied (via Twitter) “I'm designing how to talk about/with/for our #RISD community.” Maeda's creative nature makes him a different sort of leader—one who prizes experimentation, honest critique, and learning as you go. With Redesigning Leadership, he uses his experience to reveal a new model of leadership for the next generation of leaders.
Author : Karl Sakas
Publisher :
ISBN 13 : 9781537639352
Total Pages : 66 pages
Book Rating : 4.6/5 (393 download)
Download or read book Made to Lead written by Karl Sakas and published by . This book was released on 2016-11-04 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managing people is tough, but it doesn't have to be so hard! Leading and managing comes more easily to some than others, but anyone can improve-agency leaders are made, not born.In this book, you'll learn concrete tips to make your work easier when you lead marketing and creative teams.
Author : Douglas Riddle
Publisher : John Wiley & Sons
ISBN 13 : 1118841638
Total Pages : 624 pages
Book Rating : 4.1/5 (188 download)
Download or read book The Center for Creative Leadership Handbook of Coaching in Organizations written by Douglas Riddle and published by John Wiley & Sons. This book was released on 2015-01-26 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effect better outcomes with a robust coaching program The CCL Handbook of Coaching in Organizations deals withthe practical, ethical, and political challenges of coaching withinan organization. From coaching superiors to coaching businessteams, this book outlines the Center for Creative Leadership (CCL)approach to professional coaching to help readers better manageleadership development and talent management program outcomes. Withexpert guidance on the key functions of human resources, learningand development, and organizational development, readers will gaininsight into the issues associated with coaching programimplementation and management, and the use of internal versusexternal coaches. Coverage includes a wide range of coaching-basedservices used in most large organizations, with practical advice oncreating the right programs for maximum impact within the availablebudget. Professional development is a hot topic and plays a key role inattracting and retaining the best talent. Coaching is a broad areawithin the field, encompassing a range of services and goals, withvaried expectations and requirements. This book provides actionableguidance for those designing, initiating, and implementing coachingprograms, with new approaches and techniques that drive betteroutcomes. Provide direct coaching within an organization Manage coaching systems and programs Initiate and lead mentoring and peer-coaching programs Manage external coaches, and deal effectively with coachingsuppliers An ideal coaching program must balance need with budget and betailored to the requirements and resources of both the organizationand the participants. It's a complex undertaking, but the rightstrategy and planning can lead to even better than expectedoutcomes. For the human resources professional who wants tostrengthen an organization's coaching program, CCL Handbook ofCoaching in Organizations is a thoughtful reference for aspecialized function.
Author : Satish Gaire
Publisher : Satish Gaire
ISBN 13 : 1951403010
Total Pages : 77 pages
Book Rating : 4.9/5 (514 download)
Download or read book Evilsalesman Lead Generation written by Satish Gaire and published by Satish Gaire. This book was released on 2019-08-30 with total page 77 pages. Available in PDF, EPUB and Kindle. Book excerpt: EvilSalesman takes a unique approach on how to generate leads for both online & offline businesses. Book focuses on ready to implement formula to setup your offer, then guides you with unique 21 ways to generate leads for any business.
Author : Jason Sperling
Publisher : HarperCollins Leadership
ISBN 13 : 1400222907
Total Pages : 320 pages
Book Rating : 4.4/5 (2 download)
Download or read book Creative Directions written by Jason Sperling and published by HarperCollins Leadership. This book was released on 2021-06-01 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: More and more makers, designers, writers, and artists are in demand as we enter the Age of Creatives. By understanding the new strategies and mindset required to succeed, you can manage other creatives successfully. For creators, getting that promotion to management is exciting but can also be scary. The skills that made them so successful may not translate to the skill required to be a great manager, and this gets even more complicated when managing other creatives who often don’t thrive under traditional management procedures. Creative Directions is a management masterclass in which you attend lectures and seminars as you learn from some of the best in the business, including directors Ava DuVernay (When They See Us) and Joe Russo (Avengers: Endgame); two-time Academy Award-winning editor Angus Wall (The Social Network); executive producers from hit TV shows like The Simpsons and GLOW; and creative directors and leaders at businesses like Amazon, Apple, Disney, TikTok, and more. In Creative Directions, you will: Receive essential guidance on how to master the delicate balance required to successfully lead a creative team. Learn from star creative leaders in the entertainment industry on essential lessons they learned on their path to success. Gain insights on how to balance mastering the new skills you need as a leader with finding the time and energy to focus on the creative work you love. All of these lessons are provided in an easily accessible format so that you can open the book to any page and find an actionable, inspirational insight or strategy.
Author : Helen Kara
Publisher : Bloomsbury Publishing
ISBN 13 : 1350355755
Total Pages : 345 pages
Book Rating : 4.3/5 (53 download)
Download or read book The Bloomsbury Handbook of Creative Research Methods written by Helen Kara and published by Bloomsbury Publishing. This book was released on 2023-12-14 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides both an overview of, and an insight into, the rapidly expanding field of creative research methods. The contributors, from four continents, range from doctoral students through to independent and practice-based researchers to senior professors, providing a clear view of the applicability of creative research methods in all types of research work. Chapters offer examples of creative research methods in practice, and advice on how to transfer or adapt those methods for different disciplines and settings. Research ethics and research quality are considered throughout. This is a timely handbook which provides information for novice researchers and inspiration for experienced researchers, and is essential reading for anyone interested in creative research methods.
Author : John Cleese
Publisher :
ISBN 13 : 9781529157529
Total Pages : 0 pages
Book Rating : 4.1/5 (575 download)
Download or read book Creativity written by John Cleese and published by . This book was released on 2022-06-16 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: ____________________________ We can all be more creative. John Cleese shows us how. Creativity is usually regarded as a mysterious, rare gift that only a few possess. John Cleese begs to differ, and in this short, immensely practical and often very amusing guide he shows it's a skill that anyone can acquire. Drawing on his lifelong experience as a writer, he shares his insights into the nature of the creative process, and offers advice on how to get your own inventive juices flowing. ____________________________ 'Humorous and practical ... Whether you're hoping to write a novel or paint a masterpiece, you're sure to feel inspired' OK Magazine 'His candor is endearing ... An upbeat guide to the creative process' Kirkus 'A jovial romp ... Cleese fans will enjoy, and writers and other artists will breeze through, picking up a few nuggets of wisdom along the way' The Festival Review 'A sincere and thoughtful guide to creativity, and a very useful book' Graham Norton 'Wise words on the serious business of being silly' Sunday Business Post
Author : Margaret Hartwell
Publisher : HOW Books
ISBN 13 : 9781440308185
Total Pages : 128 pages
Book Rating : 4.3/5 (81 download)
Download or read book Archetypes in Branding written by Margaret Hartwell and published by HOW Books. This book was released on 2012-09-13 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Archetypes in Branding: A Toolkit for Creatives and Strategists offers a highly participatory approach to brand development. Combined with a companion deck of sixty original archetype cards, this kit will give you a practical tool to: Reveal your brand's motivations, how it moves in the world, what its trigger points are and why it attracts certain customers. Forge relationships with the myriad stakeholders that affect your business. Empower your team to access their creativity and innovate with integrity. Readers will use this tool over and over again to inform and enliven brand strategy, and to create resonant and authentic communications. For more information visit www.archetypesinbranding.com.
Author : Scott G. Isaksen
Publisher : SAGE Publications
ISBN 13 : 1483343308
Total Pages : 321 pages
Book Rating : 4.4/5 (833 download)
Download or read book Creative Approaches to Problem Solving written by Scott G. Isaksen and published by SAGE Publications. This book was released on 2010-01-20 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everything your students need to solve problems, manage change and deliver innovation using the Creative Problem Solving framework This text is the most comprehensive and contemporary overview and description of Creative Problem Solving (CPS) available today. Friendly and highly practical for a broad base of researchers and practitioners, the book provides a framework, language, guidelines, and set of easy-to-use tools for understanding challenges, generating ideas, and transforming promising ideas into action. New and Hallmark Features The authors expanded their emphasis on CPS as a flexible, dynamic process that enables users to select and apply CPS tools, components, and stages in a meaningful way that meets their actual needs. A framework for problem solving that has been tested and applied across ages, settings, and cultures allows readers to apply a common approach to process across many traditional "boundaries." Specific objectives in each chapter provide a clear focus for instruction or independent learning. Practical case studies introduced at the beginning of each chapter and then completed as a "rest of the story" toward the end of the chapter provide an application anchor for the reader. New enhanced graphics: Updated and refreshed tables, figures, and illustrative images provide "pictures" to go along with the authors' words. A companion Web site with additional resources can be found at www.sagepub.com/Isaksen3e.
