Craft A Creative Business

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The Craft of Creativity

Author : Matthew A. Cronin
Publisher : Stanford University Press
ISBN 13 : 1503605515
Total Pages : 370 pages
Book Rating : 4.5/5 (36 download)

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Book Synopsis The Craft of Creativity by : Matthew A. Cronin

Download or read book The Craft of Creativity written by Matthew A. Cronin and published by Stanford University Press. This book was released on 2018-04-17 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creativity has long been thought of as a personal trait, a gift bestowed on some and unachievable by others. While we laud the products of creativity, the stories behind them are often abridged to the elusive "aha!" moment, the result of a momentary stroke of genius. In The Craft of Creativity Matthew A. Cronin and Jeffrey Loewenstein present a new way to understand how we innovate. They emphasize the importance of the journey and reveal the limitations of focusing on outcomes. Drawing on a wide range of scholarship, their own research, and interviews with professionals and learners who employ creativity in the arts, engineering, business, and more, Cronin and Loewenstein argue that creativity is a cognitive process that hinges on changing one's perspective. It's a skill that anyone can hone, and one that benefits from thinking with others and over time. Breaking new ground in the discussion about how we innovate, this book provides strategies that everyone can use to be more creative.

Craft, Inc.

Author : Meg Ilasco
Publisher : Chronicle Books
ISBN 13 : 0811871657
Total Pages : 161 pages
Book Rating : 4.8/5 (118 download)

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Book Synopsis Craft, Inc. by : Meg Ilasco

Download or read book Craft, Inc. written by Meg Ilasco and published by Chronicle Books. This book was released on 2010-07-01 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: Craft, Inc. is the hipster business primer for entrepreneurial crafters to turn what they do for fun into what they do for money. Pro crafter Meg Mateo Ilasco offers a step-by-step guide to everything from developing products and naming the company to writing a business plan, applying for licenses, and paying taxes. Chapters on sales, marketing, trade shows, and publicity round out the mix. Plus, in-depth interviews with such craft luminaries as Jonathan Adler, Lotta Jansdotter, Denyse Schmidt, and Jill Bliss provide inspiration and practical advice. Accessible, informative, and more than a little spunky, Craft, Inc. paves the way for today's creative minds to become tomorrow's trendsetters.

Craft a Life You Love

Author : Amy Tangerine
Publisher : Abrams
ISBN 13 : 1683352971
Total Pages : 192 pages
Book Rating : 4.6/5 (833 download)

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Book Synopsis Craft a Life You Love by : Amy Tangerine

Download or read book Craft a Life You Love written by Amy Tangerine and published by Abrams. This book was released on 2018-04-10 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to focus your creative energy to make things—and make things happen. In this blend of memoir and hardworking handbook, creativity and craft maven Amy Tangerine shows how to find your flow, maintain a positive mindset, and cultivate a rich and fulfilling life by focusing on what truly matters and implementing small yet powerful changes. Chapters explore how to craft the soul, craft the right mindset, craft the right environment, craft good habits, rediscover your creative mojo, and maintain momentum, with each section offering exercises for taking your creative practice to the next level. For anyone who has felt disconnected from their creativity or has had trouble saving a space for their passions, Craft a Life You Love will teach you how to make time for creativity each and every day.

Business For Authors

Author : Joanna Penn
Publisher : Curl Up Press via PublishDrive
ISBN 13 :
Total Pages : 310 pages
Book Rating : 4.:/5 (661 download)

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Book Synopsis Business For Authors by : Joanna Penn

Download or read book Business For Authors written by Joanna Penn and published by Curl Up Press via PublishDrive. This book was released on 2018-08-12 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you ready to take the next step in your author journey? Art for the sake of art is important. Writing for the love of it, or to create something beautiful on the page, is absolutely worthwhile and critical to expand the sum of human expression. But I’m not here to talk about creativity or the craft of writing in this book. My aim is to take the result of your creativity into the realm of actually paying the bills. To take you from being an author to running a business as an author. I was a business consultant for 13 years before I gave up my job in September 2011 to become a full-time author-entrepreneur. I worked for large corporates and small businesses, implementing financial systems across Europe and Asia Pacific. I’ve also started a number of my own businesses ”" a scuba dive charter boat in New Zealand, a customized travel website, a property investment portfolio in Australia as well as my freelance consultancy. I’ve failed a lot and learned many lessons in my entrepreneurial life and I share them all in this book. In the last six years of being an author, through tempestuous changes in the publishing world, I've learned the business side of being a writer and I now earn a good living as an author-entrepreneur. I’m an author because it's my passion and my joy but also because it's a viable business in this age of global and digital opportunity. In the book, you will learn: Part 1: From Author To Entrepreneur The arc of the author’s journey, definition of an author-entrepreneur, deciding on your definition of success. Plus/ should you start a company? Part 2: Products and Services How you can turn one manuscript into multiple streams of income by exploiting all the different rights, various business models for authors and how to evaluate them, information on contracts, copyright and piracy. Plus/ putting together a production plan. Part 3: Employees, Suppliers and Contractors The team you need to run your business. Your role as author and what you’re committing to, as well as co-writing. Editors, agents and publishers, translators, book designers and formatters, audiobook narrators, book-keeping and accounting, virtual assistants. Plus/ how to manage your team. Part 4: Customers In-depth questions to help you understand who your customers are and what they want, as well as customer service options for authors. Part 5: Sales and Distribution How to sell through distributors and your options, plus all the information you need to sell direct. ISBNs and publishing imprints ”" do you need them? Plus/ your options for pricing. Part 6: Marketing Key overarching marketing concepts. Book-based marketing including cover, back copy and sales pages on the distributors. Author-based marketing around building your platform, and customer-based marketing around your niche audience and targeted media. Part 7: Financials Revenues of the author business and how to increase that revenue. Costs of the author business and funding your startup. Banking, PayPal, accounting, reporting, tax and estate planning. Part 8: Strategy and Planning Developing your strategy and business plan. Managing your time and developing professional habits. The long-term view and the process for becoming a full-time author. Plus/ looking after yourself. Part 9: Next Steps Questions from the book to help you work out everything to do with your business, plus encouragement for your next steps. Appendices, Workbook and Bonus Downloads including a workbook and business plan template. If you want to go from being an author to running a business as an author, download a sample or buy now.

The Craft Business Handbook

Author : Alison McNicol
Publisher :
ISBN 13 : 9781908707017
Total Pages : 198 pages
Book Rating : 4.7/5 (7 download)

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Book Synopsis The Craft Business Handbook by : Alison McNicol

Download or read book The Craft Business Handbook written by Alison McNicol and published by . This book was released on 2011-01-02 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wish you could turn your talent for making lovely things into cash? Bored of the 9 to 5 and dreaming of starting your own crafty business, but not sure where to start? Then this is the book for you ! The Craft Business Handbook has ALL the information you need to get started making money from your crafts - NOW ! From setting up as a proper business, producing and pricing your goods for maximum sales and profit, to the various options for selling online, at craft fairs, trade shows and getting your products into retailers, right through to gaining magazine coverage, promoting your business online and managing your business as it grows, this is THE essential guide for any would-be crafty entrepreneur! Whether you're just considering getting started with a crafty business idea, or already selling your wares and looking for ways to grow your business ( think sales reps, fulfillment houses and more!), this handy book - written by craft business expert Alison McNicol - shares tons of insider tips, practical information, and shows how you too can achieve Craft Business success! PLUS - some of the most successful crafty business people around share their stories - how they started and grew their successful craft businesses - prepare to be inspired with in-depth interviews from some of your favorite crafty entrepreneurs around! About The Author Alison McNicol is a serial crafty entrepreneur who has launched several successful craft businesses, selling her products in stores worldwide. She is also the author of several successful craft and craft business books, and founder of The Craft Business Community.com, an online community that provides resources and networking opportunities for crafty entrepreneurs from all over the world. Alison is also author of Craft Business Heroes: How We Did It ( 30 Creative Entrepreneurs Share the Secrets of Their Success)- a companion book to the Craft Business Handbook, featuring 30 more interviews from leading craft entrrepreneurs - Amy Butler, Amy Karol, Sublime Stitching's Jenny Hart, Subversive Cross Stitch founder Julie Jackson and tons more !

Craft a Creative Business

Author : Fiona Pullen
Publisher :
ISBN 13 : 9781782210528
Total Pages : 0 pages
Book Rating : 4.2/5 (15 download)

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Book Synopsis Craft a Creative Business by : Fiona Pullen

Download or read book Craft a Creative Business written by Fiona Pullen and published by . This book was released on 2015-01-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Making & marketing a successful creative business"--Cover.

Craft Business Power

Author : Jason Miles
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781484065662
Total Pages : 0 pages
Book Rating : 4.0/5 (656 download)

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Book Synopsis Craft Business Power by : Jason Miles

Download or read book Craft Business Power written by Jason Miles and published by Createspace Independent Publishing Platform. This book was released on 2013-01-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides step-by-step directions for starting a craft business. Topics include: building the brand, price principles, auctions, taking photos, different marketplaces, promotion, and product launching. The authors present an in-depth case study of a crafts business that has achieved financial success in just five years.

Creative Cash: 10 Steps to Creating More Profit in Your Beautiful Craft Business

Author : Joelle Byrne
Publisher : Lulu.com
ISBN 13 : 0244174091
Total Pages : 142 pages
Book Rating : 4.2/5 (441 download)

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Book Synopsis Creative Cash: 10 Steps to Creating More Profit in Your Beautiful Craft Business by : Joelle Byrne

Download or read book Creative Cash: 10 Steps to Creating More Profit in Your Beautiful Craft Business written by Joelle Byrne and published by Lulu.com. This book was released on 2019-04-03 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your creations and artistry are at the heart of everything you do in your handmade business. And when it's good; when you?re coming up with new ideas and creating beautiful one-of-kind custom treasures that your customers LOVE ? that makes it worth it. BUT you get overwhelmed by the time it takes to create just one piece, not to mention that your friends have reported you missing, your house looks like a small war broke out, and why is making money so damn HARD? IT DOESN?T HAVE TO BE LIKE THAT. The stuff that makes you want to cry like a child who just lost a helium balloon isn't all essential! Fancy boosting your profits without working harder than an Elf at Christmas? Creative Cash will help you imagine, design and implement MULTIPLE, NEW and PASSIVE ways of earning money in your business! Heck, when we?re through; you?ll be earning money whilst you?re on the school run, never mind when you?re in the craft room! If you?ve been thinking about earning more without doing more, now you can!

The Creative Business Guide to Marketing: Selling and Branding Design, Advertising, Interactive, and Editorial Services

Author : Cameron S. Foote
Publisher : W. W. Norton & Company
ISBN 13 : 0393733475
Total Pages : 224 pages
Book Rating : 4.3/5 (937 download)

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Book Synopsis The Creative Business Guide to Marketing: Selling and Branding Design, Advertising, Interactive, and Editorial Services by : Cameron S. Foote

Download or read book The Creative Business Guide to Marketing: Selling and Branding Design, Advertising, Interactive, and Editorial Services written by Cameron S. Foote and published by W. W. Norton & Company. This book was released on 2011-10-25 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: The go-to guide on how to market a creative organization, why it is important, and what techniques work. Marketing influences the success of creative services businesses more than any other issue: bad luck, insufficient funding, difficult clients, and weak employees all pale by comparison. Old standbys—word of mouth, referrals, and occasional promotions—are inadequate in today's competitive environment. Whether focused on design, advertising, interactive, editorial, or public relations, all creatives need this know-how book for marketing their business.

Craft and the Creative Economy

Author : S. Luckman
Publisher : Springer
ISBN 13 : 1137399686
Total Pages : 311 pages
Book Rating : 4.1/5 (373 download)

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Book Synopsis Craft and the Creative Economy by : S. Luckman

Download or read book Craft and the Creative Economy written by S. Luckman and published by Springer. This book was released on 2015-03-04 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: Craft and the Creative Economy examines the place of craft and making in the contemporary cultural economy, with a distinctive focus on the ways in which this creative sector is growing exponentially as a result of online shopfronts and home-based micro-enterprise, 'mumpreneurialism' and downshifting, and renewed demand for the handmade.

Creativity

Author : Harriet Hawkins
Publisher : Routledge
ISBN 13 : 131760492X
Total Pages : 428 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Creativity by : Harriet Hawkins

Download or read book Creativity written by Harriet Hawkins and published by Routledge. This book was released on 2016-10-04 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creativity, whether lauded as the oil of the 21st century, touted as a driver of international policy, or mobilised by activities, has been very much part of the zeitgeist of the last few decades. Offering the first accessible, but conceptually sophisticated account of the critical geographies of creativity, this title provides an entry point to the diverse ways in which creativity is conceptualized as a practice, promise, force, concept and rhetoric. It proffers these critical geographies as the means to engage with the relations and tensions between a range of forms of arts and cultural production, the cultural economy and vernacular, mundane and everyday creative practices. Exploring a series of sites, Creativity examines theoretical and conceptual questions around the social, economic, cultural, political and pedagogic imperatives of the geographies of creativity, using these geographies as a lens to cohere broader interdisciplinary debates. Central concepts, cutting-edge research and methodological debates are made accessible with the use of inset boxes that present key ideas, case studies and research. The text draws together interdisciplinary perspectives on creativity, enabling scholars and students within and without Geography to understand and engage with the critical geographies of creativity, their breadth and potential. The volume will prove essential reading for undergraduate and post-graduate students of creativity, cultural geography, the creative economy, cultural industries and heritage.

The Creative Business Guide to Running a Graphic Design Business (Updated Edition)

Author : Cameron S. Foote
Publisher : W. W. Norton & Company
ISBN 13 : 0393732991
Total Pages : 417 pages
Book Rating : 4.3/5 (937 download)

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Book Synopsis The Creative Business Guide to Running a Graphic Design Business (Updated Edition) by : Cameron S. Foote

Download or read book The Creative Business Guide to Running a Graphic Design Business (Updated Edition) written by Cameron S. Foote and published by W. W. Norton & Company. This book was released on 2009-08-25 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: The go-to guide for graphic designers who want to run their own shop and improve their bottom line. First published in 2001, The Creative Business Guide to Running a Graphic Design Business set long-needed standards as the first comprehensive management manual for the graphic design industry. Now brought up-to-date, it describes current, best-practice procedures for firms of all sizes operating in an industry that is both fast-evolving and increasingly competitive.

Craft as a Creative Industry

Author : Karen Patel
Publisher : Taylor & Francis
ISBN 13 : 1040085253
Total Pages : 94 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Craft as a Creative Industry by : Karen Patel

Download or read book Craft as a Creative Industry written by Karen Patel and published by Taylor & Francis. This book was released on 2024-04-01 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: Craft is resurgent. More people are buying craft; more money is being spent on craft products than ever before. This book centres craft as a creative industry, illuminating the experiences of those working in and around craft, particularly people from marginalised groups. Shining a light on inequalities around craft work, the author examines the lived experiences of women makers of colour in the professional craft sector. Experiences of racism and microaggressions at all stages of their craft career are analysed. The author draws on innovative empirical research carried out in the UK and Australia, two countries where the resurgence in craft is apparent, yet professional craft practice is dominated by the white and relatively privileged. In interrogating hierarchies of expertise and cultural value in craft, the author employs case studies from community crafts and social enterprises. The result is a book of interest to scholars at the intersections of the creative and cultural industries, the creative economy and inequalities at work.

Handmade for Profit!

Author : Barbara Brabec
Publisher : M. Evans
ISBN 13 : 1461663024
Total Pages : 381 pages
Book Rating : 4.4/5 (616 download)

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Book Synopsis Handmade for Profit! by : Barbara Brabec

Download or read book Handmade for Profit! written by Barbara Brabec and published by M. Evans. This book was released on 2002-10-10 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through her books, articles, and periodicals, Barbara Brabec has been showing people how to profit from their creative talents and know-how for over twenty-five years.

The Essential Guide to Business for Artists and Designers

Author : Alison Branagan
Publisher : Bloomsbury Publishing
ISBN 13 : 1474250564
Total Pages : 345 pages
Book Rating : 4.4/5 (742 download)

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Book Synopsis The Essential Guide to Business for Artists and Designers by : Alison Branagan

Download or read book The Essential Guide to Business for Artists and Designers written by Alison Branagan and published by Bloomsbury Publishing. This book was released on 2017-02-09 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second edition of the best-selling, comprehensive handbook The Essential Guide to Business for Artists and Designers will appeal to a wide range of artists, makers, designers, and photographers looking to set up and establish an arts practice or design business within the visual arts and creative industries. With fully revised content, three new chapters, and profiles of contemporary artists and designers from around the world, this guide leads the reader through the most important aspects of setting up and growing a profitable enterprise. Providing the vital knowledge and tools to develop a vision and achieve business growth, topics include: - Building networks and successful negotiation tactics - Promoting an engaging social media presence - Business planning and money management - Overview of legal, tax and intellectual property issues - Setting up a website and trading online - Exploiting innovation and future trends As well as specially tailored enterprise exercises and useful diagrams, this latest edition features apt quotations and indispensable resources including an extensive glossary and a list of key professional bodies and organisations based in the UK, USA, Canada, Australia and South America. This handbook is printed in a dyslexic-friendly font and includes new illustrated mind maps and colour pictures throughout.

The Peaceable Kingdom

Author : Stan Richards
Publisher : John Wiley & Sons
ISBN 13 : 9780471391166
Total Pages : 274 pages
Book Rating : 4.3/5 (911 download)

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Book Synopsis The Peaceable Kingdom by : Stan Richards

Download or read book The Peaceable Kingdom written by Stan Richards and published by John Wiley & Sons. This book was released on 2001-03-15 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Fresh, provocative, and powerful. Had I read this book before Istarted building a company of my own, it would have saved me agreat deal of time and pain."-Sam Hill, President, HeliosConsulting, Coauthor, Radical Marketing and The InfiniteAsset "In this insane world of ephemeral company loyalty and revolvingdoors to top positions, Stan Richards has clearly outlinedexceedingly sane ways for any company to retain star performers bycreating an environment that fundamentally rejects officepolitics."-Dick Hammill, Senior Vice President, Marketing andAdvertising, The Home Depot "For the three decades during which I was building Mullen, my herowasn't in New York-he was in Dallas. Stan Richards built aquintessentially creative agency from the uncommon clay of courage,generosity, common sense, loyalty, and integrity. If you'd like tobe famous, respected, loved, and rich, here's the manual."-JimMullen, Founder, Mullen Advertising "Keeping the creative spirit alive with every member of your teamas your company grows should be your highest priority. ThePeaceable Kingdom clearly describes how to keep the spirit aliveand how to encourage every member of the team to constantly focuson improving the company and its services every day."-H. RossPerot The Peaceable Kingdom is a story like no other-one that reveals howa company that admittedly refers to itself as strange and oddnevertheless became one of the most closely watched, respected, andprofitable businesses in the advertising industry. This eye-openingbook takes you inside the doors of The Richards Group, whichmanaged to survive and prosper in this cutthroat business bydefying many truisms not only for ad agencies but for businesses ingeneral. Company founder Stan Richards, along with David Culp,unveils how unconventional methods and a willingness to break downbarriers earned them an A client list including Nokia, Home Depot,Motel 6, Fruit of the Loom, Corona, and Chick-fil-A. Read The Peaceable Kingdom and see how your company-no matter theindustry-can follow in their footsteps and build a more harmonious,productive, and prosperous business.

Make Your Creativity Pay

Author : Pete Mosley
Publisher : Pete Mosley
ISBN 13 : 1873847017
Total Pages : 131 pages
Book Rating : 4.8/5 (738 download)

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Book Synopsis Make Your Creativity Pay by : Pete Mosley

Download or read book Make Your Creativity Pay written by Pete Mosley and published by Pete Mosley. This book was released on 2013 with total page 131 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pete Mosley is Business Editor for craft&design magazine. He works as coach and mentor to a wide range of creative and exceptional people.'This book is for everyone out there that has a head full of ideas and the notion that earning a living from their own creative endeavour is simply the best thing ever.'It's aimed at: *People with a hobby on the verge of a business -working from home, studio or garden shed.*People who are desperate to escape the 9-5, or through redundancy or change of circumstances, need to start afresh.*Start-ups and fledgling businesses needing ideas, inspiration, and a guide to what works.*More mature businesses that need some fresh thinking*Folk who are looking for a friendly, jargon free guidePeople like you: Wood-turners, glass artists, potters, cake-makers, furniture makers, artists, coracle-builders, soap and candle makers, calligraphers and illustrators, jewellers, bead workers, blacksmiths, spoon carvers, knitters and weavers, model makers, leather workers, basket makers, toy makers, musical instrument makers, rug makers, well - all creative people If you recognise yourself in this list, Make Your Creativity Pay will resonate, because for you it may well fill a need, solve a problem, answer questions, provide help and support, get you heading in the right direction.It will help you 'Make Your Creativity Pay'.