Chinese Tourists What Do They Want Facts Ideas And Successful Examples

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Chinese tourists - what do they want? Facts, ideas and successful examples

Author : Ingemar Fredriksson
Publisher : Procentforlaget
ISBN 13 : 9198573527
Total Pages : 441 pages
Book Rating : 4.1/5 (985 download)

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Book Synopsis Chinese tourists - what do they want? Facts, ideas and successful examples by : Ingemar Fredriksson

Download or read book Chinese tourists - what do they want? Facts, ideas and successful examples written by Ingemar Fredriksson and published by Procentforlaget. This book was released on 2020-10-07 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world has never seen such a huge business opportunity for which they have so little understanding of how to address it. Many entrepreneurs have, more or less seriously, dreamt of being able to sell just one product to every single Chinese. That dream is now quickly turning into a possibility for many hotels, restaurants, shops and attractions. As of 2012. Chinese tourists are the largest group of travellers in the world. Unfortunately, understanding of the needs that these Chinese tourists have is exceptionally poor. What do they want to eat, do or buy? Where do they want to stay, and what places do they want to visit? All these differ radically from the needs of other tourists. In this book, we will take you through what is different and why it is so. In the book, we will also offer ideas on how to easily shift your offering to match what Chinese tourists want. We will also provide plenty of examples on what others have done to attract their business -- since, naturally, many have already invested heavily to do this. So yes, competition for Chinese tourists has undoubtedly begun, but an equally vital investment for winning this fight is understanding. What do you know about their needs? INGEMAR FREDRIKSSON has 30+ years experience in top management, business development, profitability development and marketing. He has worked with plenty of SMEs in different industries (including tourism) and also with Fnatic, IKEA, Invest Sweden, Miss Sweden and the Swedish government. He has also been vice chairman of The Swedish Federation of Business Owners. Since a few years back he lives and works in the UAE. All four books by Ingemar Fredriksson, in their original Swedish edition, have featured on top lists together with names like Steve Jobs, Daniel Kahneman, Thomas Piketty, Sun Tzu and even the Fifty shades-series. Search on YouTube for “Ingemar Fredriksson’s books – Bestsellers for 15 years!” for a full video of random list positions over the years. LYU WEN has a degree in Economics from Fudan University in Shanghai, with an extensive finance background. Together, they have the academic background with down-to-earth know-how and experience of the meeting between East and West, and how this can be used in business development. Said about the Swedish edition of this book: “This book is basically a huge checklist and a fantastic basis for those who would like to attract Chinese tourists.” Monika Fleming-Glogoza, West Sweden Tourist Board

Chinese Tourists - what Do They Want?

Author : Ingemar Fredriksson
Publisher : Ingemar Fredriksson
ISBN 13 : 9789198425093
Total Pages : 278 pages
Book Rating : 4.4/5 (25 download)

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Book Synopsis Chinese Tourists - what Do They Want? by : Ingemar Fredriksson

Download or read book Chinese Tourists - what Do They Want? written by Ingemar Fredriksson and published by Ingemar Fredriksson. This book was released on 2020-09-18 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world has never seen such a huge business opportunity for which they have so little understanding of how to address it. Many entrepreneurs have, more or less seriously, dreamt of being able to sell just one product to every single Chinese. That dream is now quickly turning into a possibility for many hotels, restaurants, shops and attractions. As of 2012. Chinese tourists are the largest group of travellers in the world. Unfortunately, understanding of the needs that these Chinese tourists have is exceptionally poor. What do they want to eat, do or buy? Where do they want to stay, and what places do they want to visit? All these differ radically from the needs of other tourists. In this book, we will take you through what is different and why it is so. In the book, we will also offer ideas on how to easily shift your offering to match what Chinese tourists want. We will also provide plenty of examples on what others have done to attract their business -- since, naturally, many have already invested heavily to do this. So yes, competition for Chinese tourists has undoubtedly begun, but an equally vital investment for winning this fight is understanding. What do you know about their needs? INGEMAR FREDRIKSSON has 30+ years experience in top management, business development, profitability development and marketing. He has worked with plenty of SMEs in different industries (including tourism) and also with Fnatic, IKEA, Invest Sweden, Miss Sweden and the Swedish government. He has also been vice chairman of The Swedish Federation of Business Owners. Since a few years back he lives and works in the UAE. All four books by Ingemar Fredriksson, in their original Swedish edition, have featured on top lists together with names like Steve Jobs, Daniel Kahneman, Thomas Piketty, Sun Tzu and even the Fifty shades-series. Search on YouTube for "Ingemar Fredriksson's books - Bestsellers for 15 years!" for a full video of random list positions over the years. LYU WEN has a degree in Economics from Fudan University in Shanghai, with an extensive finance background. Together, they have the academic background with down-to-earth know-how and experience of the meeting between East and West, and how this can be used in business development. Said about the Swedish edition of this book: "This book is basically a huge checklist and a fantastic basis for those who would like to attract Chinese tourists." Monika Fleming-Glogoza, West Sweden Tourist Board

Culture and Cultures in Tourism

Author : Andres Artal-Tur
Publisher : Taylor & Francis
ISBN 13 : 0429622023
Total Pages : 291 pages
Book Rating : 4.4/5 (296 download)

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Book Synopsis Culture and Cultures in Tourism by : Andres Artal-Tur

Download or read book Culture and Cultures in Tourism written by Andres Artal-Tur and published by Taylor & Francis. This book was released on 2020-06-29 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: According to the World Tourism Organization (UNWTO), international tourists engaging in cultural activities accounted for more than 500 million of international tourist numbers in 2017. City tourism relies on culture as a major product, providing benefits not only for interested visitors, but also for the local resident population. New trends in tourism include "experiential tourism", where the interactions between tourists and residents become a key part of the tourism experience and overall customer satisfaction. New technologies and IT applications allow tourists to design their own trip, given the presence of global companies like Trip Advisor, Booking.com and AirBnB. This comprehensive volume explores new trends in cultural tourism, demonstrating how and why culture has become a central factor in tourism. The authors analyse a wide range of relevant issues, including: how heritage-based and cultural tourism could contribute to the sustainability of destinations; the increase of religious travels to and within Arab countries; and how cultural tourism fosters understanding among people and cultures, and could even potentially help to consolidate peace at a regional level. The book also analyses interactions between hosts (the local residents) and guests (the cultural visitors), revisiting the pioneer hippy travelling experiences in Turkey of the 1960s and how they shaped youth culture. This book will be of great interest to students and researchers of cultural tourism. The chapters were originally published in the journal Anatolia.

China's Outbound Tourism

Author : Wolfgang Arlt
Publisher : Routledge
ISBN 13 : 1134215983
Total Pages : 413 pages
Book Rating : 4.1/5 (342 download)

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Book Synopsis China's Outbound Tourism by : Wolfgang Arlt

Download or read book China's Outbound Tourism written by Wolfgang Arlt and published by Routledge. This book was released on 2006-09-27 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: The People’s Republic of China has changed from a country which actively discouraged tourism into one of the major source markets for the international industry; the 35 million Chinese travelling across the border in 2005 are merely the tip of the iceberg. China’s Outbound Tourism is the first book on this major development and has been written using a multitude of sources from China and around the world. The topic is approached from many angles, using methods from the fields of economics, political sciences, sociology and cross-cultural studies. The book explains the economic and social background of the surge in tourism and the changes in policy in the country since 1949, when it moved from prevention through controlled development to encouragement of outbound travels. Throughout the book, facts and figures are given for the global development as well as in-depth information about China’s key destinations. The growing importance of tourists from China is however not just a question of quantity; the text explains the features which distinguish their travel motivations and behaviours from ‘western’ and Japanese tourists, and the consequences for product adaptation and marketing methods for destinations interested in attracting and satisfying Chinese tourists. Arlt’s groundbreaking book cannot be ignored by professionals, academics and students of tourism and leisure; it offers fresh insight into the topic and indicates some of the future lines of development in this area.

Ideas in Marketing: Finding the New and Polishing the Old

Author : Krzysztof Kubacki
Publisher : Springer
ISBN 13 : 3319109510
Total Pages : 842 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis Ideas in Marketing: Finding the New and Polishing the Old by : Krzysztof Kubacki

Download or read book Ideas in Marketing: Finding the New and Polishing the Old written by Krzysztof Kubacki and published by Springer. This book was released on 2014-10-25 with total page 842 pages. Available in PDF, EPUB and Kindle. Book excerpt: Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 2013 Academy of Marketing Science (AMS) Annual Conference held in Monterey, California, entitled Ideas in Marketing: Finding the New and Polishing the Old.

Tourism in China

Author : Chris Ryan
Publisher : Routledge
ISBN 13 : 1135851778
Total Pages : 297 pages
Book Rating : 4.1/5 (358 download)

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Book Synopsis Tourism in China by : Chris Ryan

Download or read book Tourism in China written by Chris Ryan and published by Routledge. This book was released on 2009-01-13 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: China is forecast to be the primary tourist destination and tourist-generating country by 2020. However, much of the writing on tourism in China has come from people within the English academic world who are not involved in the issues related to Chinese tourism development. This book provides a voice to Chinese mainland academic researchers and examines the nature of tourism research and tourism development in China. Contributors, many of whom are based in China and are immersed in the daily issues of teaching, researching and planning tourism development within China, discuss issues related to resource use, destination image and community participation with case studies that combine conceptual frameworks and practical issues. This authoritative text on tourism in China will be of interest to scholars and students of tourism throughout the world.

Advanced Topics in Global Information Management

Author : M. Gordon Hunter
Publisher : IGI Global
ISBN 13 : 9781591402947
Total Pages : 396 pages
Book Rating : 4.4/5 (29 download)

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Book Synopsis Advanced Topics in Global Information Management by : M. Gordon Hunter

Download or read book Advanced Topics in Global Information Management written by M. Gordon Hunter and published by IGI Global. This book was released on 2004-01-01 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advanced Topics in Global Information Management is the third in a series of books on advance topics in global information management (GIM). GIM research continues to progress, with some scholars pushing the boundaries of thinking and others challenging the status quo. *Note: This book is part of a new series entitled "Advanced Topics in Global Information Management." This book is Volume Three within this series (Vol. III, 2004).

The 88 Secret Codes of The Power Elite

Author : Daniel Marques
Publisher : Lulu.com
ISBN 13 : 1312191856
Total Pages : 188 pages
Book Rating : 4.3/5 (121 download)

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Book Synopsis The 88 Secret Codes of The Power Elite by : Daniel Marques

Download or read book The 88 Secret Codes of The Power Elite written by Daniel Marques and published by Lulu.com. This book was released on with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Chinese Outbound Tourism 2.0

Author : Xiang (Robert) Li
Publisher : CRC Press
ISBN 13 : 177188181X
Total Pages : 421 pages
Book Rating : 4.7/5 (718 download)

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Book Synopsis Chinese Outbound Tourism 2.0 by : Xiang (Robert) Li

Download or read book Chinese Outbound Tourism 2.0 written by Xiang (Robert) Li and published by CRC Press. This book was released on 2016-02-03 with total page 421 pages. Available in PDF, EPUB and Kindle. Book excerpt: Booming Mainland Chinese outbound travel is one of the most exciting phenomena in the world tourism industry's recent history. From 2000 to 2010, Chinese outbound travel increased at a compounded annual rate of 18.5 percent, and it is forecasted that by 2020 China will generate approximately 100 million outbound trips a year, making China the fourt

Make me not me

Author : Ingemar Fredriksson
Publisher : Procentforlaget
ISBN 13 : 9198436627
Total Pages : 322 pages
Book Rating : 4.1/5 (984 download)

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Book Synopsis Make me not me by : Ingemar Fredriksson

Download or read book Make me not me written by Ingemar Fredriksson and published by Procentforlaget. This book was released on 2020-09-28 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do we really need more consumer ‘stuff’? While most everyone will answer ‘No,’ we still see thousands of new products and services launched every day.These compete for our attention with already inundated markets filled with existing products – in the midst of the most intense information flows in history.Traditional adverts are not a cost-effective solution and like much more.So how can you successfully catch consumers’ interest?This book provides the answer. It’s all about adapting to the demands of entertainment – which means product stories that are simultaneously sales driving and identity building.The book presents volumes of examples – including how one of the most wide-spread breakfast cereals was originally developed as a way to counteract masturbation. It also fully explains concepts like Business mindfulness, the ‘Happy Valley phenomenon,’ and ‘Copperfield rhetoric.’ Moreover, you read about how a single word is used to encourage consumers to buy eggs from chickens that are less healthy and how consumers were led to pay 12 times more for their bowl of oatmeal porridge. Before concluding, the book provides a simple model for how to build quality product stories using four cornerstones, five elements that sell stories, and the ‘ICE’ you need.Ingemar Fredriksson has over 40 years’ experience in business development and marketing while holding senior management positions in many Swedish and international companies. His previous books have all reached best-seller listings, several for many years, having received many positive reviews and wide media attention.

Read & Succeed Comprehension Level 5: Chronological Order Passages and Questions

Author : Debra J. Housel
Publisher : Teacher Created Materials
ISBN 13 : 1425882242
Total Pages : 6 pages
Book Rating : 4.4/5 (258 download)

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Book Synopsis Read & Succeed Comprehension Level 5: Chronological Order Passages and Questions by : Debra J. Housel

Download or read book Read & Succeed Comprehension Level 5: Chronological Order Passages and Questions written by Debra J. Housel and published by Teacher Created Materials. This book was released on 2014-01-01 with total page 6 pages. Available in PDF, EPUB and Kindle. Book excerpt: Students need purposeful practice on putting events in time order to improve reading comprehension. These fifth grade texts capture student interest with focused, standards-based activities that provide targeted practice opportunities.

Contemporary Religions in China

Author : Shawn Arthur
Publisher : Routledge
ISBN 13 : 042981254X
Total Pages : 310 pages
Book Rating : 4.4/5 (298 download)

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Book Synopsis Contemporary Religions in China by : Shawn Arthur

Download or read book Contemporary Religions in China written by Shawn Arthur and published by Routledge. This book was released on 2019-01-30 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Folk and popular religion is a very significant part of Chinese religious life, especially in rural areas. Contemporary Religions in China focuses on the religious activities of the lay people of contemporary China and their ideas of what it means to be "religious" and to practice "religion". Throughout, the discussion is illustrated with case studies, textboxes, images, thought questions, and further reading, which help to capture what religion is like, how and why it is practiced, and what ‘religion’ means for everyday people across China in the twenty-first century. Contemporary Religions in China is an ideal introduction to religion in China for undergraduate students of religion, Chinese studies, and anthropology.

Marketing and Managing Tourism Destinations

Author : Alastair M. Morrison
Publisher : Routledge
ISBN 13 : 1351714805
Total Pages : 644 pages
Book Rating : 4.3/5 (517 download)

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Book Synopsis Marketing and Managing Tourism Destinations by : Alastair M. Morrison

Download or read book Marketing and Managing Tourism Destinations written by Alastair M. Morrison and published by Routledge. This book was released on 2018-09-13 with total page 644 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering both destination marketing and destination management in one volume. It focuses on how destination management is planned, implemented and evaluated as well as the management and operations of destination management organizations (DMOs), how they conduct business, major opportunities, challenges and issues they face to compete for the global leisure and business travel markets. This second edition has been updated to include: • A new chapter on visitor management that includes a section on crisis and disaster management • New material on destination leadership and coordination • New and revised content on digital marketing • New and updated international case examples throughout to show the practical realities and approaches to managing different destinations around the world. It is illustrated in full colour and packed with features to encourage reflection on main themes, spur critical thinking and show theory in practice. Written by an author with many years of industry practice, university teaching and professional training experience, this book is the essential guide to the subject for tourism, hospitality and events students and industry practitioners alike.

Kiplinger's Personal Finance

Author :
Publisher :
ISBN 13 :
Total Pages : 112 pages
Book Rating : 4./5 ( download)

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Book Synopsis Kiplinger's Personal Finance by :

Download or read book Kiplinger's Personal Finance written by and published by . This book was released on 1983-03 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most trustworthy source of information available today on savings and investments, taxes, money management, home ownership and many other personal finance topics.

Asian Mobilities Consumption in a Changing Arctic

Author : Young-Sook Lee
Publisher : Routledge
ISBN 13 : 1000463281
Total Pages : 154 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Asian Mobilities Consumption in a Changing Arctic by : Young-Sook Lee

Download or read book Asian Mobilities Consumption in a Changing Arctic written by Young-Sook Lee and published by Routledge. This book was released on 2021-10-21 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an in-depth examination of the growing Asian tourism market and consumption in Arctic destinations. Through five parts, the book covers Asian mobilities consumption as an extension of Arctic international politics, the transportation sector and green cruise tourism, and ethnicity, culture, and history. It contributes to further understanding of the impacts of increased tourism in these polar regions by exploring climate change, debates around emerging economies and global power roles in the political, socio-economic, security and legal issues of the Arctic and Antarctic and associated polar strategies and policy. By drawing on a range of disciplines and with contributions from experts in Arctic destinations or who are associated with the Arctic, it further provides a holistic framing of emerging demand and mobility patterns of Asian tourists in a polar context. Asian Mobilities Consumption in a Changing Arctic will be valuable reading for students and academics across the fields of tourism, economics, sustainability, development studies as well as other social science disciplines.

New Technology and Mediated Chinese Tourists

Author : Han Shen
Publisher : Taylor & Francis
ISBN 13 : 1000885933
Total Pages : 155 pages
Book Rating : 4.0/5 (8 download)

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Book Synopsis New Technology and Mediated Chinese Tourists by : Han Shen

Download or read book New Technology and Mediated Chinese Tourists written by Han Shen and published by Taylor & Francis. This book was released on 2023-05-31 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book aims to curate a collection of articles to showcase the latest work and biggest trends shaping the global tourism industry in the past two decades - new technology and the Chinese tourists. While the emergence of new technology continues to propel the evolution of the tourism industry, Chinese tourists as a dominating market have won increasing attention across worldwide destinations. On one hand, the vast advancement of technology has fundamentally shifted the way Chinese tourists travel. On the other hand, the arrival of technologically savvy Chinese tourists has provoked tourism providers and destinations to adopt innovative technology (e.g., mobile payment). Standing on the edge of the third decade of the twenty-first century, the tourism industry and scholarly community are facing unprecedented challenges amidst exciting opportunities. Particularly, this line of research is perhaps timelier than ever, with the pandemic physically distancing people whilst augmenting technology's function in mediating social interactions and connecting lives beyond geographic boundaries. New Technology and Mediated Chinese Tourists will be a great resource for researchers and students of Tourism and Hospitality including those interested to understand how innovation and technology is embedded in the tourism industry. This book was originally published as a special issue of the Journal of China Tourism Research.

Johnson's Life of London

Author : Boris Johnson
Publisher : Penguin
ISBN 13 : 1101585684
Total Pages : 269 pages
Book Rating : 4.1/5 (15 download)

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Book Synopsis Johnson's Life of London by : Boris Johnson

Download or read book Johnson's Life of London written by Boris Johnson and published by Penguin. This book was released on 2012-05-31 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: The exhilarating story of how London came to be one of the most exciting and influential places on earth—from the city’s colorful, witty, and well-known mayor. Once a swampland that the Romans could hardly be bothered to conquer, over the centuries London became an incomparably vibrant metropolis that has produced a steady stream of ingenious, original, and outsized figures who have shaped the world we know. Boris Johnson, the internationally beloved mayor of London, is the best possible guide to these colorful characters and the history in which they played such lively roles. Erudite and entertaining, he narrates the story of London as a kind of relay race. Beginning with the days when “a bunch of pushy Italian immigrants” created Londinium, he passes the torch on down through the famous and the infamous, the brilliant and the bizarre—from Hadrian to Samuel Johnson to Winston Churchill to the Rolling Stones—illuminating with unforgettable clarity the era each inhabited. He also pauses to shine a light on innovations that have contributed to the city’s incomparable vibrancy, from the King James Bible to the flush toilet. As wildly entertaining as it is informative, this is an irresistible account of the city and people that in large part shaped the world we know.