Casino Marketing Guidebook

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Publisher :
ISBN 13 :
Total Pages : 34 pages
Book Rating : 4.5/5 (477 download)

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Book Synopsis Casino Marketing Guidebook by : Gertude Walbrecht

Download or read book Casino Marketing Guidebook written by Gertude Walbrecht and published by . This book was released on 2021-08 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everyone loves freebies and casinos know the fact all too well. They come with reward schemes and offers that you cannot ignore, from time and time, and engage potential customers with these efforts. We live in a world that is fiercely competitive, and the only way to survive the competition is to beat your opponents with a winning margin that looks challenging to bridge. In this book, you will discover a compilation of the author's columns from "Indian Gaming" magazine, and contains marketing ideas and strategies for casinos looking to increase the effectiveness and profitability of their entertainment offerings. And so much more! Scroll up and click the "Buy now with 1-Click" button to get your copy now!

Casino Marketing

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Publisher :
ISBN 13 : 9780131996144
Total Pages : 0 pages
Book Rating : 4.9/5 (961 download)

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Book Synopsis Casino Marketing by : Kathryn Hashimoto

Download or read book Casino Marketing written by Kathryn Hashimoto and published by . This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The content in Casino Marketing has been pulled from the author's personal knowledge learned from 30 years researching, teaching and writing in the field as well as prominent gambling practitioners, and industry trade journals. This book on casino marketing is an attempt to link the gaming industry to the business environment and its theoretical underpinnings. Different from its competitors, this book uses and discusses different marketing theories to teach fundamental knowledge in the area before applying the information to the industry. Therefore, the readers accomplish two goals at one sitting. They learn about fundamental marketing practices as well as casino industry applications. Starting with a traditional overview of the industry, the book quickly moves onto strategic planning by combining the input of nine different managers from many different levels of responsibility in a variety of casinos. No other book on the market so thoroughly explores the uncontrollable environments that dictate how our product, price, place, and promotions should change in casino marketing.

Principles of Casino Marketing

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Publisher :
ISBN 13 : 9780981739908
Total Pages : 243 pages
Book Rating : 4.7/5 (399 download)

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Book Synopsis Principles of Casino Marketing by : Anthony F. Lucas

Download or read book Principles of Casino Marketing written by Anthony F. Lucas and published by . This book was released on 2008-01-01 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Reel Marketing

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Publisher : Independently Published
ISBN 13 :
Total Pages : 144 pages
Book Rating : 4.6/5 (685 download)

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Book Synopsis Reel Marketing by : Julia Carcamo

Download or read book Reel Marketing written by Julia Carcamo and published by Independently Published. This book was released on 2020-08-14 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Competition for casino customers is more competitive than ever as marketers look to solidify a customer base for the future. Branding is playing a pivotal role as casino operators - large and small - attempt to differentiate themselves not only from industry competition but from new entertainment options. Julia Carcamo shares decades of executive-level operational experience with some of the world's top casino companies. With her easy to understand Jules Rules, you will change your view of marketing and prepare yourself to build an identity that will resonate with employees, customers, and stakeholders and produce real ROI. Are you ready for the challenge?

American Casino Guide

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Publisher :
ISBN 13 : 9781883768140
Total Pages : 492 pages
Book Rating : 4.7/5 (681 download)

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Book Synopsis American Casino Guide by : Steve Bourie

Download or read book American Casino Guide written by Steve Bourie and published by . This book was released on 2004-11 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: Published annually since 1992, the 2005 edition of this bestselling guide continues to gain fame as the best available source for information on U.S. casinos. The new 2005 edition lists more than 650 casinos in 35 states and comes complete with maps of all states showing where the casinos are located, plus detailed maps of Las Vegas, Atlantic City, Reno and the Mississippi gambling resort towns of Biloxi and Tunica.

Secrets of Casino Marketing

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Publisher :
ISBN 13 : 9780964241411
Total Pages : 270 pages
Book Rating : 4.2/5 (414 download)

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Book Synopsis Secrets of Casino Marketing by : John Romero

Download or read book Secrets of Casino Marketing written by John Romero and published by . This book was released on 1998 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Handbook of Hospitality Marketing Management

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Publisher : Routledge
ISBN 13 : 1136399976
Total Pages : 576 pages
Book Rating : 4.1/5 (363 download)

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Book Synopsis Handbook of Hospitality Marketing Management by : Haemoon Oh

Download or read book Handbook of Hospitality Marketing Management written by Haemoon Oh and published by Routledge. This book was released on 2009-11-04 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook consists of 19 chapters that critically review mainstream hospitality marketing research topics and set directions for future research efforts. Internationally recognized leading researchers provide thorough reviews and discussions, reviewing hospitality marketing research by topic, as well as illustrating how theories and concepts can be applied in the hospitality industry. The depth and coverage of each topic is unprecedented. A must-read for hospitality researchers and educators, students and industry practitioners.

Casino Host Goals

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Publisher :
ISBN 13 : 9781091979635
Total Pages : 149 pages
Book Rating : 4.9/5 (796 download)

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Book Synopsis Casino Host Goals by : jackie parker

Download or read book Casino Host Goals written by jackie parker and published by . This book was released on 2019-04-03 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: Read this book and you will have a road-map for success as you create or improve your Player Development program, in the context of your Casino Marketing strategy. It belongs on the shelf of any Executive in Casino Management who wants to drive revenue from a strategic approach to PD. For your Player Development team to drive revenue, you have to set the targets and provide all of the tools and techniques that will ensure success. This book is written from experience, and you will benefit from the hits and misses of your peers!TABLE OF CONTENTSIntroductionHow to take a Strategic Approach to PDWhat are the steps?Setting Your First GoalSMART goalsHow to Keep MomentumSetting Financial RewardsThe Importance of PaceActive GoalsInactive GoalsRetention GoalsContact GoalsNew Player GoalsAcquisition GoalsInvestment GoalsMiscellaneous GoalsFinal ThoughtsA List of Sample GoalsGlossaryThe practical steps in this book came from 10 years of working with Player Development professionals across the USA. Including those who use PowerHost, a host contact management system that drives Host Goals. Visit www.harvesttrends.com to learn more, connect to the author at https://www.linkedin.com/in/jackieparker/

Secrets Of Casino Marketing

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Publisher :
ISBN 13 :
Total Pages : 34 pages
Book Rating : 4.5/5 (477 download)

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Book Synopsis Secrets Of Casino Marketing by : Carissa Kuakini

Download or read book Secrets Of Casino Marketing written by Carissa Kuakini and published by . This book was released on 2021-08 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everyone loves freebies and casinos know the fact all too well. They come with reward schemes and offers that you cannot ignore, from time and time, and engage potential customers with these efforts. We live in a world that is fiercely competitive, and the only way to survive the competition is to beat your opponents with a winning margin that looks challenging to bridge. In this book, you will discover a compilation of the author's columns from "Indian Gaming" magazine, and contains marketing ideas and strategies for casinos looking to increase the effectiveness and profitability of their entertainment offerings. And so much more! Scroll up and click the "Buy now with 1-Click" button to get your copy now!

American Casino Guide 2020 Edition

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Publisher :
ISBN 13 : 9781883768294
Total Pages : 0 pages
Book Rating : 4.7/5 (682 download)

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Book Synopsis American Casino Guide 2020 Edition by : Steve Bourie

Download or read book American Casino Guide 2020 Edition written by Steve Bourie and published by . This book was released on 2019-12-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The American Casino Guide provides casino-goers with money-saving, detailed information that can be helpful for both seasoned casino veterans, as well as first-time casino visitors. Anyone who is looking to learn more about gambling, or simply planning a gambling-related vacation, will find the book to be extremely helpful. The guide provides detailed information on more than 750 casino/resorts, riverboats and Indian casinos in 41 states, including room rates, buffet prices, casino games offered and any special features. The book also has maps of all casino locations, plus detailed information on the best strategies for playing the major casino games such as blackjack, craps, roulette, baccarat, slots and video poker. For extra savings, the book also contains over $1,000 in valuable casino coupons. There are also of tips on how to always get the most value for your money by taking advantage of casino promotions and slot clubs. A must for anyone planning a visit to a casino!

Gambling 102

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Publisher :
ISBN 13 : 9781944877187
Total Pages : 160 pages
Book Rating : 4.8/5 (771 download)

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Book Synopsis Gambling 102 by : Michael Shackleford

Download or read book Gambling 102 written by Michael Shackleford and published by . This book was released on 2019-12-17 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: This top-level book of strategies for the most popular casino games was written by one of the best-known gambling experts in the world.

Casino Management

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Publisher : Carol Publishing Corporation
ISBN 13 : 9780818401510
Total Pages : 348 pages
Book Rating : 4.4/5 (15 download)

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Book Synopsis Casino Management by : Bill Friedman

Download or read book Casino Management written by Bill Friedman and published by Carol Publishing Corporation. This book was released on 1974 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines the principal element that go into the operation of a successful gambling casino: casino structure, casino credit, hotel marketing, accounting procedures, and government controls.

Complete guide to launching your own casino in 2024

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Publisher : XinXii
ISBN 13 : 3989830147
Total Pages : 82 pages
Book Rating : 4.9/5 (898 download)

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Book Synopsis Complete guide to launching your own casino in 2024 by : Henderson Martin's

Download or read book Complete guide to launching your own casino in 2024 written by Henderson Martin's and published by XinXii. This book was released on 2023-12-17 with total page 82 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Unlock the secrets to success in the ever-thriving casino industry with our comprehensive eBook guide. From navigating legalities to crafting an enticing gaming experience, discover the strategic steps needed to launch and manage your own casino in 2024. This guide is your roadmap to mastering the intricacies of the business, ensuring a prosperous venture in the exciting world of gaming."

Casino Management

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Publisher : Prentice Hall
ISBN 13 : 9780131926721
Total Pages : 0 pages
Book Rating : 4.9/5 (267 download)

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Book Synopsis Casino Management by : Kathryn Hashimoto

Download or read book Casino Management written by Kathryn Hashimoto and published by Prentice Hall. This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlike other casino books, this book examines the casino industry using a business paradigm. It emphasizes both external environmental influences and internal points of control, leaving readers with a more strategic look at how casinos operate and factors that influence their success. The book starts with a discussion of the microenvironment of casinos and ends with marketing topics such as product, price, place and promotions. Nine vignettes appear throughout and capture current issues such as crisis planning and security. Throughout the book, special emphasis is placed on strategic market planning and the connection between entertainment and industry. KEY TOPICS: Brings the casino industry into the business paradigm and offers a more strategic look at the casino segment of the hospitality industry. Offers sound coverage of strategic market planning and fundamental business theory. Examines the external and internal factors impacting casino management and the casino industry. Presents external factors influencing the casino industry such as economics, politics, social issues, consumer behavior and competition. Analyzes the internal controls that casinos use to modify or enhance the impacts: product, price, place, and promotions. Shows why casinos need to understand politics. Supplies casino managers with the basic understanding of how governments think when forming casino laws. Focuses on how and why governments do what they do, not just specific legislations and laws. Explores the impact geographic location, transportation, public relations, sales promotions, advertising and personal selling has on casino success. Uses vignettes to explore issues such as crisis management, the global market, the impact on Native Americans, security, and advertising. An excellent reference for casino managers.

Beating the Casinos at Their Own Game

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Publisher : Avery Publishing Group
ISBN 13 : 9780895299314
Total Pages : 328 pages
Book Rating : 4.2/5 (993 download)

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Book Synopsis Beating the Casinos at Their Own Game by : Peter Svoboda

Download or read book Beating the Casinos at Their Own Game written by Peter Svoboda and published by Avery Publishing Group. This book was released on 1999-11-30 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: For the millions of Americans who gamble, this book analyzes the betting alternatives for ten of the most popular casino games and presents unique strategies for each. Peter Svoboda introduces his Return Probability Indicator and the Grandmaster Series of betting, where players have a 95.6 percent chance of winning every sequence.

Model Rules of Professional Conduct

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Publisher : American Bar Association
ISBN 13 : 9781590318737
Total Pages : 216 pages
Book Rating : 4.3/5 (187 download)

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Book Synopsis Model Rules of Professional Conduct by : American Bar Association. House of Delegates

Download or read book Model Rules of Professional Conduct written by American Bar Association. House of Delegates and published by American Bar Association. This book was released on 2007 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Model Rules of Professional Conduct provides an up-to-date resource for information on legal ethics. Federal, state and local courts in all jurisdictions look to the Rules for guidance in solving lawyer malpractice cases, disciplinary actions, disqualification issues, sanctions questions and much more. In this volume, black-letter Rules of Professional Conduct are followed by numbered Comments that explain each Rule's purpose and provide suggestions for its practical application. The Rules will help you identify proper conduct in a variety of given situations, review those instances where discretionary action is possible, and define the nature of the relationship between you and your clients, colleagues and the courts.

The Winner's Guide to Casino Gambling

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Publisher : Macmillan + ORM
ISBN 13 : 1429936991
Total Pages : 440 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis The Winner's Guide to Casino Gambling by : Edwin Silberstang

Download or read book The Winner's Guide to Casino Gambling written by Edwin Silberstang and published by Macmillan + ORM. This book was released on 2005-04-01 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive guide to the best strategies at the gambling table-now in a fully revised and updated fourth edition Long recognized as the gambler's bible, The Winner's Guide to Casino Gambling has been completely revised and expanded to include new rules and strategies for every major game in the casino, including several popular new ones. This entirely updated fourth edition remains the most authoritative and comprehensive book in its field, bringing gambling expert Edwin Silberstang's professional secrets and expertise into the twenty-first-century casino. The Winner's Guide to Casino Gambling can literally replace a shelf full of guides to individual games-each chapter is a book of its own. Silberstang shows readers - the best strategies to beat multiple-deck blackjack, including simple but powerful card-counting methods - how to exploit the free-odds wager in craps to minimize the house edge - ways to win at the most popular video poker games - the secrets to the new casino games, such as Three Card Poker and Let It Ride® - what games to play where for the best odds - a winning approach to thinking as a gambler, worth the cost of the entire book