Can Integrated Titles Improve The Viewing Experience

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Can Integrated Titles Improve the Viewing Experience?

Author : Wendy Fox
Publisher : Saint Philip Street Press
ISBN 13 : 9781013291333
Total Pages : 246 pages
Book Rating : 4.2/5 (913 download)

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Book Synopsis Can Integrated Titles Improve the Viewing Experience? by : Wendy Fox

Download or read book Can Integrated Titles Improve the Viewing Experience? written by Wendy Fox and published by Saint Philip Street Press. This book was released on 2020-10-09 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Historically a dubbing country, Germany is not well-known for subtitled productions. But while dubbing is predominant in Germany, more and more German viewers prefer original and subtitled versions of their favourite shows and films. Conventional subtitling, however, can be seen as a strong intrusion into the original image that can not only disrupt but also destroy the director's intended shot composition and focus points. Long eye movements between focus points and subtitles decrease the viewer's information intake, and especially German audiences, who are often not used to subtitles, seem to prefer to wait for the next subtitle instead of looking back up again. Furthermore, not only the placement, but also the overall design of conventional subtitles can disturb the image composition - for instance titles with a weak contrast, inappropriate typeface or irritating colour system. So should it not, despite the translation process, be possible to preserve both image and sound as far as possible? Especially given today's numerous artistic and technical possibilities and the huge amount of work that goes into the visual aspects of a film, taking into account not only special effects, but also typefaces, opening credits and text-image compositions. A further development of existing subtitling guidelines would not only express respect towards the original film version but also the translator's work. This work was published by Saint Philip Street Press pursuant to a Creative Commons license permitting commercial use. All rights not granted by the work's license are retained by the author or authors.

Can integrated titles improve the viewing experience?

Author : Wendy Fox
Publisher : Language Science Press
ISBN 13 : 3961100659
Total Pages : 247 pages
Book Rating : 4.9/5 (611 download)

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Book Synopsis Can integrated titles improve the viewing experience? by : Wendy Fox

Download or read book Can integrated titles improve the viewing experience? written by Wendy Fox and published by Language Science Press. This book was released on 2018 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Historically a dubbing country, Germany is not well-known for subtitled productions. But while dubbing is predominant in Germany, more and more German viewers prefer original and subtitled versions of their favourite shows and films. Conventional subtitling, however, can be seen as a strong intrusion into the original image that can not only disrupt but also destroy the director’s intended shot composition and focus points. Long eye movements between focus points and subtitles decrease the viewer’s information intake, and especially German audiences, who are often not used to subtitles, seem to prefer to wait for the next subtitle instead of looking back up again. Furthermore, not only the placement, but also the overall design of conventional subtitles can disturb the image composition – for instance titles with a weak contrast, inappropriate typeface or irritating colour system. So should it not, despite the translation process, be possible to preserve both image and sound as far as possible? Especially given today’s numerous artistic and technical possibilities and the huge amount of work that goes into the visual aspects of a film, taking into account not only special effects, but also typefaces, opening credits and text-image compositions. A further development of existing subtitling guidelines would not only express respect towards the original film version but also the translator’s work. The presented study shows how integrated titles can increase information intake while maintaining the intended image composition and focus points as well as the aesthetics of the shot compositions. During a three-stage experiment, the specifically for this purpose created integrated titles in the documentary “Joining the Dots” by director Pablo Romero-Fresco were analysed with the help of eye movement data from more than 45 participants. Titles were placed based on the gaze behaviour of English native speakers and then rated by German viewers dependant on a German translation. The results show that a reduction of the distance between intended focus points and titles allow the viewers more time to explore the image and connect the titles to the plot. The integrated titles were rated as more aesthetically pleasing and reading durations were shorter than with conventional subtitles. Based on the analysis of graphic design and filmmaking rules as well as conventional subtitling standards, a first workflow and set of placement strategies for integrated titles were created in order to allow a more respectful handling of film material as well as the preservation of the original image composition and typographic film identity.

Can Integrated Titles Improve the Viewing Experience? Investigating the Impact of Subtitling on the Reception and Enjoyment of Film Using Eye Tracking and Questionnaire Data: Investigating the Impact of Subtitling on the Reception and Enjoyment of Film Using Eye Tracking and Questionnaire Data

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Author : Wendy Fox
Publisher :
ISBN 13 : 9783961100668
Total Pages : 246 pages
Book Rating : 4.1/5 (6 download)

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Book Synopsis Can Integrated Titles Improve the Viewing Experience? Investigating the Impact of Subtitling on the Reception and Enjoyment of Film Using Eye Tracking and Questionnaire Data: Investigating the Impact of Subtitling on the Reception and Enjoyment of Film Using Eye Tracking and Questionnaire Data by : Wendy Fox

Download or read book Can Integrated Titles Improve the Viewing Experience? Investigating the Impact of Subtitling on the Reception and Enjoyment of Film Using Eye Tracking and Questionnaire Data: Investigating the Impact of Subtitling on the Reception and Enjoyment of Film Using Eye Tracking and Questionnaire Data written by Wendy Fox and published by . This book was released on 2018-03-03 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Historically a dubbing country, Germany is not well-known for subtitled productions. But while dubbing is predominant in Germany, more and more German viewers prefer original and subtitled versions of their favourite shows and films. Conventional subtitling, however, can be seen as a strong intrusion into the original image that can not only disrupt but also destroy the director's intended shot composition and focus points. Long eye movements between focus points and subtitles decrease the viewer's information intake, and especially German audiences, who are often not used to subtitles, seem to prefer to wait for the next subtitle instead of looking back up again. Furthermore, not only the placement, but also the overall design of conventional subtitles can disturb the image composition - for instance titles with a weak contrast, inappropriate typeface or irritating colour system. So should it not, despite the translation process, be possible to preserve both image and sound as far as possible? Especially given today's numerous artistic and technical possibilities and the huge amount of work that goes into the visual aspects of a film, taking into account not only special effects, but also typefaces, opening credits and text-image compositions. A further development of existing subtitling guidelines would not only express respect towards the original film version but also the translator's work. The presented study shows how integrated titles can increase information intake while maintaining the intended image composition and focus points as well as the aesthetics of the shot compositions. During a three-stage experiment, the specifically for this purpose created integrated titles in the documentary "Joining the Dots" by director Pablo Romero-Fresco were analysed with the help of eye movement data from more than 45 participants. Titles were placed based on the gaze behaviour of English native speakers and then rated by German viewers dependant on a German translati

Accessible Filmmaking

Author : Pablo Romero-Fresco
Publisher : Routledge
ISBN 13 : 0429620659
Total Pages : 284 pages
Book Rating : 4.4/5 (296 download)

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Book Synopsis Accessible Filmmaking by : Pablo Romero-Fresco

Download or read book Accessible Filmmaking written by Pablo Romero-Fresco and published by Routledge. This book was released on 2019-05-01 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Translation, accessibility and the viewing experience of foreign, deaf and blind audiences has long been a neglected area of research within film studies. The same applies to the film industry, where current distribution strategies and exhibition platforms severely underestimate the audience that exists for foreign and accessible cinema. Translated and accessible versions are usually produced with limited time, for little remuneration, and traditionally involving zero contact with the creative team. Against this background, this book presents accessible filmmaking as an alternative approach, integrating translation and accessibility into the filmmaking process through collaboration between translators and filmmakers. The book introduces a wide notion of media accessibility and the concepts of the global version, the dubbing effect and subtitling blindness. It presents scientific evidence showing how translation and accessibility can impact the nature and reception of a film by foreign and sensory-impaired audiences, often changing the film in a way that filmmakers are not always aware of. The book includes clips from the award-winning film Notes on Blindness on the Routledge Translation Studies Portal, testimonies from filmmakers who have adopted this approach, and a presentation of the accessible filmmaking workflow and a new professional figure: the director of accessibility and translation. This is an essential resource for advanced students and scholars working in film, audiovisual translation and media accessibility, as well as for those (accessible) filmmakers who are not only concerned about their original viewers, but also about those of the foreign and accessible versions of their films, who are often left behind.

Seeing into Screens

Author : Tessa Dwyer
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1501328999
Total Pages : 288 pages
Book Rating : 4.5/5 (13 download)

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Book Synopsis Seeing into Screens by : Tessa Dwyer

Download or read book Seeing into Screens written by Tessa Dwyer and published by Bloomsbury Publishing USA. This book was released on 2018-01-25 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seeing into Screens: Eye Tracking and the Moving Image is the first dedicated anthology that explores vision and perception as it materializes as viewers watch screen content. While nearly all moving image research either 'imagines' how its audience responds to the screen, or focuses upon external responses, this collection utilizes the data produced from eye tracking technology to assess seeing and knowing, gazing and perceiving. The editors divide their collection into the following four sections: eye tracking performance, which addresses the ways viewers respond to screen genre, actor and star, auteur, and cinematography; eye tracking aesthetics which explores the way viewers gaze upon colour, light, movement, and space; eye tracking inscription, which examines the way the viewer responds to subtitles, translation, and written information found in the screen world; and eye tracking augmentation which examines the role of simulation, mediation, and technological intervention in the way viewers engage with screen content. At a time when the nature of viewing the screen is extending and diversifying across different platforms and exhibitions, Seeing into Screens is a timely exploration of how viewers watch the screen.

The Palgrave Handbook of Multilingualism and Language Varieties on Screen

Author : Irene Ranzato
Publisher : Springer Nature
ISBN 13 : 3031616219
Total Pages : 652 pages
Book Rating : 4.0/5 (316 download)

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Book Synopsis The Palgrave Handbook of Multilingualism and Language Varieties on Screen by : Irene Ranzato

Download or read book The Palgrave Handbook of Multilingualism and Language Varieties on Screen written by Irene Ranzato and published by Springer Nature. This book was released on with total page 652 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Routledge Handbook of Translation and Technology

Author : Minako O'Hagan
Publisher : Taylor & Francis
ISBN 13 : 1315311240
Total Pages : 557 pages
Book Rating : 4.3/5 (153 download)

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Book Synopsis The Routledge Handbook of Translation and Technology by : Minako O'Hagan

Download or read book The Routledge Handbook of Translation and Technology written by Minako O'Hagan and published by Taylor & Francis. This book was released on 2019-08-23 with total page 557 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Translation and Technology provides a comprehensive and accessible overview of the dynamically evolving relationship between translation and technology. Divided into five parts, with an editor's introduction, this volume presents the perspectives of users of translation technologies, and of researchers concerned with issues arising from the increasing interdependency between translation and technology. The chapters in this Handbook tackle the advent of technologization at both a technical and a philosophical level, based on industry practice and academic research. Containing over 30 authoritative, cutting-edge chapters, this is an essential reference and resource for those studying and researching translation and technology. The volume will also be valuable for translators, computational linguists and developers of translation tools.

The Palgrave Handbook of Audiovisual Translation and Media Accessibility

Author : Łukasz Bogucki
Publisher : Springer Nature
ISBN 13 : 3030421058
Total Pages : 746 pages
Book Rating : 4.0/5 (34 download)

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Book Synopsis The Palgrave Handbook of Audiovisual Translation and Media Accessibility by : Łukasz Bogucki

Download or read book The Palgrave Handbook of Audiovisual Translation and Media Accessibility written by Łukasz Bogucki and published by Springer Nature. This book was released on 2020-07-31 with total page 746 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook is a comprehensive and up-to-date resource covering the booming field of Audiovisual Translation (AVT) and Media Accessibility (MA). Bringing together an international team of renowned scholars in the field of translation studies, the handbook surveys the state of the discipline, consolidates existing knowledge, explores avenues for future research and development, and also examines methodological and ethical concerns. This handbook will be a valuable resource for advanced undergraduate and postgraduate students, early-stage researchers but also experienced scholars working in translation studies, communication studies, media studies, linguistics, cultural studies and foreign language education.

Translation, interpreting, cognition

Author : Tra&Co Group
Publisher : Language Science Press
ISBN 13 : 3961103046
Total Pages : 204 pages
Book Rating : 4.9/5 (611 download)

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Book Synopsis Translation, interpreting, cognition by : Tra&Co Group

Download or read book Translation, interpreting, cognition written by Tra&Co Group and published by Language Science Press. This book was released on 2021 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cognitive aspects of the translation process have become central in Translation and Interpreting Studies in recent years, further establishing the field of Cognitive Translatology. Empirical and interdisciplinary studies investigating translation and interpreting processes promise a hitherto unprecedented predictive and explanatory power. This collection contains such studies which observe behaviour during translation and interpreting. The contributions cover a vast area and investigate behaviour during translation and interpreting – with a focus on training of future professionals, on language processing more generally, on the role of technology in the practice of translation and interpreting, on translation of multimodal media texts, on aspects of ergonomics and usability, on emotions, self-concept and psychological factors, and finally also on revision and post-editing. For the present publication, we selected a number of contributions presented at the Second International Congress on Translation, Interpreting and Cognition hosted by the Tra&Co Lab at the Johannes Gutenberg University of Mainz.

The Routledge Handbook of Translation and Media

Author : Esperança Bielsa
Publisher : Routledge
ISBN 13 : 1000478513
Total Pages : 567 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis The Routledge Handbook of Translation and Media by : Esperança Bielsa

Download or read book The Routledge Handbook of Translation and Media written by Esperança Bielsa and published by Routledge. This book was released on 2021-12-24 with total page 567 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Translation and Media provides the first comprehensive account of the role of translation in the media, which has become a thriving area of research in recent decades. It offers theoretical and methodological perspectives on translation and media in the digital age, as well as analyses of a wide diversity of media contexts and translation forms. Divided into four parts with an editor introduction, the 33 chapters are written by leading international experts and provide a critical survey of each area with suggestions for further reading. The Handbook aims to showcase innovative approaches and developments, bridging the gap between currently separate disciplinary subfields and pointing to potential synergies and broad research topics and issues. With a broad-ranging, critical and interdisciplinary perspective, this Handbook is an indispensable resource for all students and researchers of translation studies, audiovisual translation, journalism studies, film studies and media studies.

Informationsintegration in mehrsprachigen Textchats

Author : Felix Hoberg
Publisher : BoD – Books on Demand
ISBN 13 : 3985540330
Total Pages : 314 pages
Book Rating : 4.9/5 (855 download)

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Book Synopsis Informationsintegration in mehrsprachigen Textchats by : Felix Hoberg

Download or read book Informationsintegration in mehrsprachigen Textchats written by Felix Hoberg and published by BoD – Books on Demand. This book was released on 2022-02-08 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Die vorliegende Arbeit widmet sich der Informationsintegration in maschinell übersetzten, mehrsprachigen Textchats am Beispiel des Skype Translators im Sprachenpaar Katalanisch-Deutsch. Der Untersuchung von Textchats dieser Konfiguration wurde sich bislang nur wenig zugewendet. Deshalb wird der zunächst grundlegend explorativ ausgerichteten Forschungsfrage nachgegangen, wie Personen eine maschinell übersetzte Textchat-Kommunikation wahrnehmen, wenn sie nicht der Sprache des Gegenübers mächtig sind. Damit einher geht auch die Untersuchung der Informationsextraktion und -verarbeitung zwischen Nachrichten, die in der eigenen Sprache verfasst wurden, und der Ausgabe der Maschinellen Übersetzung. Zur Erfassung des Nutzungsverhalten im Umgang mit Skype und dem Skype Translator wurde mit einer deutschlandweit an Studierende gesendeten Online-Umfrage gearbeitet. In einer zweiteiligen, naturalistisch orientierten Pilotstudie unter Einsatz des Eye-Trackers wurde das Kommunikationsverhalten von Studierenden mit deutscher Muttersprache einerseits in maschinell vom Skype Translator übersetzten Chats mit katalanischen Muttersprachler·innen und andererseits, als Referenz, in monolingualen, rein deutschsprachigen Chats ohne Skype Translator untersucht. Bei den Teilnehmer·innen an diesen Studien handelt es sich um zwei unabhängige Gruppen. Beide wurden ebenfalls mit Fragebögen zum Nutzungsverhalten und zu den Eindrücken des Skype Translators erfasst. Das sicher überraschendste Ergebnis der Studie ist, dass die Versuchspersonen einen substanziellen Teil der Chatkommunikation auf der MÜ-Ausgabe in beiden beteiligten Sprachen verbringen. Die Untersuchung der Sakkaden und Regressionen deutet auf einen sprunghaften Wechsel zwischen Originalnachricht und MÜ hin. Der Schwerpunkt der Aufmerksamkeit liegt dabei konsequent auf den neusten Nachrichten. Es ist daher anzunehmen, dass die Versuchspersonen die MÜ-Ausgabe aktiv in die Kommunikation miteinbeziehen und wesentliche Informationen zwischen Original und MÜ abzugleichen versuchen.

Routledge Encyclopedia of Translation Technology

Author : Chan Sin-wai
Publisher : Taylor & Francis
ISBN 13 : 1000851540
Total Pages : 877 pages
Book Rating : 4.0/5 (8 download)

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Book Synopsis Routledge Encyclopedia of Translation Technology by : Chan Sin-wai

Download or read book Routledge Encyclopedia of Translation Technology written by Chan Sin-wai and published by Taylor & Francis. This book was released on 2023-04-26 with total page 877 pages. Available in PDF, EPUB and Kindle. Book excerpt: Routledge Encyclopedia of Translation Technology, second edition, provides a state-of-the-art survey of the field of computer-assisted translation. It is the first definitive reference to provide a comprehensive overview of the general, regional, and topical aspects of this increasingly significant area of study. The Encyclopedia is divided into three parts: Part 1 presents general issues in translation technology, such as its history and development, translator training, and various aspects of machine translation, including a valuable case study of its teaching at a major university; Part 2 discusses national and regional developments in translation technology, offering contributions covering the crucial territories of China, Canada, France, Hong Kong, Japan, South Africa, Taiwan, the Netherlands and Belgium, the United Kingdom, and the United States; Part 3 evaluates specific matters in translation technology, with entries focused on subjects such as alignment, concordancing, localization, online translation, and translation memory. The new edition has five additional chapters, with many chapters updated and revised, drawing on the expertise of over 50 contributors from around the world and an international panel of consultant editors to provide a selection of chapters on the most pertinent topics in the discipline. All the chapters are self-contained, extensively cross-referenced, and include useful and up-to-date references and information for further reading. It will be an invaluable reference work for anyone with a professional or academic interest in the subject.

Mediated discourse at the European Parliament: Empirical investigations

Author : Marta Kajzer-Wietrzny
Publisher : Language Science Press
ISBN 13 : 3961103933
Total Pages : 276 pages
Book Rating : 4.9/5 (611 download)

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Book Synopsis Mediated discourse at the European Parliament: Empirical investigations by : Marta Kajzer-Wietrzny

Download or read book Mediated discourse at the European Parliament: Empirical investigations written by Marta Kajzer-Wietrzny and published by Language Science Press. This book was released on 2022-10-20 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this book is to showcase a diverse set of directions in empirical research on mediated discourse, reflecting on the state-of-the-art and the increasing intersection between Corpus-based Interpreting Studies (CBIS) and Corpus-based Translation Studies (CBTS). Undeniably, data from the European Parliament (EP) offer a great opportunity for such research. Not only does the institution provide a sizeable sample of oral debates held at the EP together with their simultaneous interpretations into all languages of the European Union. It also makes available written verbatim reports of the original speeches, which used to be translated. From a methodological perspective, EP materials thus guarantee a great degree of homogeneity, which is particularly valuable in corpus studies, where data comparability is frequently a challenge. In this volume, progress is visible in both CBIS and CBTS. In interpreting, it manifests itself notably in the availability of comprehensive transcription, annotation and alignment systems. In translation, datasets are becoming substantially richer in metadata, which allow for increasingly refined multi-factorial analysis. At the crossroads between the two fields, intermodal investigations bring to the fore what these mediation modes have in common and how they differ. The volume is thus aimed in particular at Interpreting and Translation scholars looking for new descriptive insights and methodological approaches in the investigation of mediated discourse, but it may be also of interest for (corpus) linguists analysing parliamentary discourse in general.

Machine translation for everyone: Empowering users in the age of artificial intelligence

Author : Dorothy Kenny
Publisher : Language Science Press
ISBN 13 : 3961103488
Total Pages : 210 pages
Book Rating : 4.9/5 (611 download)

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Book Synopsis Machine translation for everyone: Empowering users in the age of artificial intelligence by : Dorothy Kenny

Download or read book Machine translation for everyone: Empowering users in the age of artificial intelligence written by Dorothy Kenny and published by Language Science Press. This book was released on 2022-07-06 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Language learning and translation have always been complementary pillars of multilingualism in the European Union. Both have been affected by the increasing availability of machine translation (MT): language learners now make use of free online MT to help them both understand and produce texts in a second language, but there are fears that uninformed use of the technology could undermine effective language learning. At the same time, MT is promoted as a technology that will change the face of professional translation, but the technical opacity of contemporary approaches, and the legal and ethical issues they raise, can make the participation of human translators in contemporary MT workflows particularly complicated. Against this background, this book attempts to promote teaching and learning about MT among a broad range of readers, including language learners, language teachers, trainee translators, translation teachers, and professional translators. It presents a rationale for learning about MT, and provides both a basic introduction to contemporary machine-learning based MT, and a more advanced discussion of neural MT. It explores the ethical issues that increased use of MT raises, and provides advice on its application in language learning. It also shows how users can make the most of MT through pre-editing, post-editing and customization of the technology.

Machine translation for everyone

Author : Dorothy Kenny
Publisher : BoD – Books on Demand
ISBN 13 : 3985540454
Total Pages : 226 pages
Book Rating : 4.9/5 (855 download)

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Book Synopsis Machine translation for everyone by : Dorothy Kenny

Download or read book Machine translation for everyone written by Dorothy Kenny and published by BoD – Books on Demand. This book was released on 2022-07-01 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Language learning and translation have always been complementary pillars of multilingualism in the European Union. Both have been affected by the increasing availability of machine translation (MT): language learners now make use of free online MT to help them both understand and produce texts in a second language, but there are fears that uninformed use of the technology could undermine effective language learning. At the same time, MT is promoted as a technology that will change the face of professional translation, but the technical opacity of contemporary approaches, and the legal and ethical issues they raise, can make the participation of human translators in contemporary MT workflows particularly complicated. Against this background, this book attempts to promote teaching and learning about MT among a broad range of readers, including language learners, language teachers, trainee translators, translation teachers, and professional translators. It presents a rationale for learning about MT, and provides both a basic introduction to contemporary machine-learning based MT, and a more advanced discussion of neural MT. It explores the ethical issues that increased use of MT raises, and provides advice on its application in language learning. It also shows how users can make the most of MT through pre-editing, post-editing and customization of the technology.

A short guide to post-editing

Author : Jean Nitzke
Publisher : Language Science Press
ISBN 13 : 396110333X
Total Pages : 104 pages
Book Rating : 4.9/5 (611 download)

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Book Synopsis A short guide to post-editing by : Jean Nitzke

Download or read book A short guide to post-editing written by Jean Nitzke and published by Language Science Press. This book was released on with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artificial intelligence is changing and will continue to change the world we live in. These changes are also influencing the translation market. Machine translation (MT) systems automatically transfer one language to another within seconds. However, MT systems are very often still not capable of producing perfect translations. To achieve high quality translations, the MT output first has to be corrected by a professional translator. This procedure is called post-editing (PE). PE has become an established task on the professional translation market. The aim of this text book is to provide basic knowledge about the most relevant topics in professional PE. The text book comprises ten chapters on both theoretical and practical aspects including topics like MT approaches and development, guidelines, integration into CAT tools, risks in PE, data security, practical decisions in the PE process, competences for PE, and new job profiles.

Introducing Audiovisual Translation

Author : Agnieszka Szarkowska
Publisher : Taylor & Francis
ISBN 13 : 1040099076
Total Pages : 201 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Introducing Audiovisual Translation by : Agnieszka Szarkowska

Download or read book Introducing Audiovisual Translation written by Agnieszka Szarkowska and published by Taylor & Francis. This book was released on 2024-09-30 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: This pioneering book, Introducing Audiovisual Translation, offers comprehensive insights into all facets of audiovisual translation and media localisation. The book serves as a comprehensive guide spanning seven chapters and begins by introducing you to audiovisual translation (AVT). It goes on to explore the historical backdrop and highlight the distinctions from traditional written text translation. The authors expertly navigate you through the primary AVT modalities: interlingual subtitling, dubbing, voice-over, subtitling for the deaf and hard of hearing, live subtitling, and audio description. A blend of theoretical concepts and practical, real-world examples in various languages ensures a seamless understanding of the fundamental principles of AVT. It clearly guides you through the most important aspects of each type of AVT. Designed for those exploring various AVT forms, budding audiovisual translators, and those interested in contemporary AVT trends and research, this book is an invaluable resource for enthusiasts in the field, spanning translation, linguistic students, and educators in AVT across higher education and media localisation programmes.