Twitter Marketing

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Publisher : John Wiley & Sons
ISBN 13 : 0470562269
Total Pages : 512 pages
Book Rating : 4.4/5 (75 download)

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Book Synopsis Twitter Marketing by : Hollis Thomases

Download or read book Twitter Marketing written by Hollis Thomases and published by John Wiley & Sons. This book was released on 2010-01-12 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: The complete guide to a successful Twitter marketing campaign Twitter is a microblogging service that's changing the way we communicate. Marketers recognize its value, and Twitter Marketing: An Hour a Day offers marketers, advertisers, brand managers, PR professionals, and business owners an in-depth guide to designing, implementing, and measuring the impact of a complete Twitter strategy. Expert author Hollis Thomases acquaints you with the Twitterverse, its conventions, and its fascinating demographics and statistics. She then teaches you step by step how to effectively craft successful branding and direct response strategies that can be scaled to any organization and its objectives. Twitter Marketing: An Hour a Day uses interesting case studies, success stories, anecdotes, and examples to demonstrate how to use Twitter metrics in order to inform strategic direction. You'll discover how top companies-large and small-have leveraged this exciting communications platform. Twitter has become a phenomenon with 32 million users, including major companies such as Apple, JetBlue, and CNN This step-by-step guide explains the demographics, shows how companies are using Twitter, and explains how to scale the approach to your enterprise The detailed coverage includes the basics for Twitter newcomers and explores all elements of a successful strategy Expert author Hollis Thomases shows how to set goals, develop and implement a plan, attract followers, and measure the impact of a campaign The in-depth book explains how to maintain momentum and explores such issues as contests, promotions, and crisis management Twitter Marketing: An Hour a Day is the ultimate guide to succeeding one tweet at a time!

Twitter For Dummies

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Publisher : John Wiley & Sons
ISBN 13 : 0470552581
Total Pages : 368 pages
Book Rating : 4.4/5 (75 download)

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Book Synopsis Twitter For Dummies by : Laura Fitton

Download or read book Twitter For Dummies written by Laura Fitton and published by John Wiley & Sons. This book was released on 2009-06-15 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Twitter can boost your business and marketing efforts, and this guide shows you how Twitter, the simple-to-use microblogging service, offers immense benefits for businesses and organizations. Fire departments, political candidates, and C0EOs have used Twitter to share up-to-the-minute information. Laura Fitton, maybe better known by her Twitter handle - @Pistachio, has more than 10,000 followers on Twitter, and gives presentations on how to use Twitter to build business and personal opportunity. She's joined by Michael Gruen and Leslie Poston to share Twitter expertise in this easy-to-follow guide. You'll discover how to get set up on Twitter, build a follower list, and find a voice for your tweets. Then you'll learn to use third party tools to link Twitter to other sites and incorporate it into business communication models. This book covers The basics of signing up and creating tweets Following other users and adding followers to your own tweets Mastering the "Twecosystem"-the tools that tie Twitter to many other Web applications, including mobile devices Strategies for enhancing business communication, marketing, and networking opportunities with Twitter Twitter For Dummies gets you up and running on this hot communications tool the fun and easy way.

The Like Economy

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Publisher : Que Publishing
ISBN 13 : 0133434133
Total Pages : 334 pages
Book Rating : 4.1/5 (334 download)

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Book Synopsis The Like Economy by : Brian Carter

Download or read book The Like Economy written by Brian Carter and published by Que Publishing. This book was released on 2013-07-29 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: The #1 Plan for Profiting from Facebook: Now Updated with New Tools, Techniques, & Strategies! Brian Carter’s complete, step-by-step Facebook sales and marketing plan has helped thousands of companies supercharge their online sales and profits. Now, he’s completely updated it to reflect new Facebook features and tools, share all-new examples and experiences, and deliver actionable new insights about Facebook’s users...your customers! Carter focuses on techniques proven to pay off and steers you away from expensive techniques that no longer work. You’ll discover today’s best ways to attract more prospects at lower cost, convert more of them into profitable buyers, repel “brand-bashers,” and attract fans who’ll help you sell. This is a book for doers, not talkers: entrepreneurs and marketers who want results, fast! • Compare Facebook’s five routes to profit, and choose your best strategies • Craft a Facebook program that reflects your unique offerings and customers • Avoid eight key mistakes that kill Facebook profitability • Continuously optimize your presence to reflect your experience and performance • Sell the dream: Go beyond benefits to arouse your fans’ desires • Attract super-affordable, targeted visitors and fans with Facebook ads • Deepen engagement by applying new insights about Facebook users • Improve branding, positioning, and customer service along with revenue • Master 13 proven influence tactics for transforming casual visitors into buyers • Employ time-tested sales tactics, including testimonials and upselling • Build a community you can translate into profits • Create a cost-effective B2B marketing program that works

Digital Humanitarians

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Publisher : CRC Press
ISBN 13 : 1482248409
Total Pages : 260 pages
Book Rating : 4.4/5 (822 download)

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Book Synopsis Digital Humanitarians by : Patrick Meier

Download or read book Digital Humanitarians written by Patrick Meier and published by CRC Press. This book was released on 2015-01-06 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: The overflow of information generated during disasters can be as paralyzing to humanitarian response as the lack of information. This flash flood of information‘social media, satellite imagery and more is often referred to as Big Data. Making sense of this data deluge during disasters is proving an impossible challenge for traditional humanitarian

World According to Twitter

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Publisher : Black Dog & Leventhal
ISBN 13 : 160376173X
Total Pages : 289 pages
Book Rating : 4.6/5 (37 download)

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Book Synopsis World According to Twitter by : David Pogue

Download or read book World According to Twitter written by David Pogue and published by Black Dog & Leventhal. This book was released on 2009-08-15 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: The wit and wisdom of the Twittersphere captured in a hilarious, occasionally poignant, and often useful collection of hand-picked tweets. New York Times technology columnist David Pogue has tapped into the brilliance of his half-million followers on Twitter by posting a different, thought-provoking question every night. The questions ranged from the earnest ("What's your greatest regret?") to the creative ("Make up a concept for a doomed TV show") to the curious ("What's your great idea to improve the cell phone?"). Out of 25,000 tweets, Pogue has gathered the very best 2,524 into this irresistible, clever, laugh-out-loud funny book. The World According to Twitter is truly a grand social networking experiment, in which thousands of voices have come together to produce a unique and wonderful record of shared human experience. Some samples: Compose the subject line of an email message you really, really don't want to open. To my former sexual partners, as required by law (@markowitz) RE: What seems to have been your car (@pumpkinshirt) From: Your Publisher. Subject: Ha, good one! Could you send the real chapter now, please? (@ Lookshelves) Make up a prequel to a famous movie. Mr. Smith MapQuests Washington (michaelbuckman) Snakes in the Terminal (@justinchambers) Were Running Low on Mohicans (@rllewis) There Goes Private Ryan . . . I Hope He'll Be OK (@slightly99) Describe your 15 minutes of fame. My stepfather was "The agony of defeat" guy on ABC's Wide World of Sports, before the ski jumper (he was the car spinning out at Daytona 500). (@BigDaddy978) I juggled for Clinton's inauguration. 20 minutes of FBI pat-downs, and then I wound up throwing knives around the president anyway. (@McEuen) I'm on a Girl Scout cookie box (have been for 9 years, so it's longer than 15 minutes)! (@libbyfish) Add 1 letter to a famous person's name. Yo Yo

The Seamen's Journal

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Publisher :
ISBN 13 :
Total Pages : 852 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis The Seamen's Journal by :

Download or read book The Seamen's Journal written by and published by . This book was released on 1919 with total page 852 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The New Community Rules

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Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1449379281
Total Pages : 370 pages
Book Rating : 4.4/5 (493 download)

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Book Synopsis The New Community Rules by : Tamar Weinberg

Download or read book The New Community Rules written by Tamar Weinberg and published by "O'Reilly Media, Inc.". This book was released on 2009-07-01 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Blogs, networking sites, and other examples of the social web provide businesses with a largely untapped marketing channel for products and services. But how do you take advantage of them? With The New Community Rules, you'll understand how social web technologies work, and learn the most practical and effective ways to reach people who frequent these sites. Written by an expert in social media and viral marketing, this book cuts through the hype and jargon to give you intelligent advice and strategies for positioning your business on the social web, with case studies that show how other companies have used this approach. The New Community Rules will help you: Explore blogging and microblogging, and find out how to use applications such as Twitter to create brand awareness Learn the art of conversation marketing, and how social media thrives on honesty and transparency Manage and enhance your online reputation through the social web Tap into the increasingly influential video and podcasting market Discover which tactics work -- and which don't -- by learning about what other marketers have tried Many consumers today use the Web as a voice. The New Community Rules demonstrates how you can join the conversation, contribute to the community, and bring people to your product or service.

Diary of a Dating Bombshell

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Publisher : Lulu.com
ISBN 13 : 1447783328
Total Pages : 38 pages
Book Rating : 4.4/5 (477 download)

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Book Synopsis Diary of a Dating Bombshell by : Claire Dobinson

Download or read book Diary of a Dating Bombshell written by Claire Dobinson and published by Lulu.com. This book was released on 2011 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Official Congressional Directory 114th Congress, 2015-2016, Convened January 2015

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Author :
Publisher : Government Printing Office
ISBN 13 : 9780160929977
Total Pages : 1268 pages
Book Rating : 4.9/5 (299 download)

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Book Synopsis Official Congressional Directory 114th Congress, 2015-2016, Convened January 2015 by : Congress (U S ) Joint Committee on Printing

Download or read book Official Congressional Directory 114th Congress, 2015-2016, Convened January 2015 written by Congress (U S ) Joint Committee on Printing and published by Government Printing Office. This book was released on 2016-03-30 with total page 1268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Directory includes directory information for Congress, including officers, committees, and Congressional advisory boards, commissions and other groups, and legislative agencies; for the Executive branch including the Executive office of the president, each Cabinet agency, independent agencies, commissions and boards; for the Judiciary; for the goverment of the District of Columbia; for selected international organizations; for foreign diplomatic Offices in the United States; and for the Congressional press galleries. Includes also a short statistical section and Congressional district maps.

Official Congressional Directory 113th Congress, 2013-2014

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Publisher : Government Printing Office
ISBN 13 :
Total Pages : 1266 pages
Book Rating : 4./5 ( download)

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Book Synopsis Official Congressional Directory 113th Congress, 2013-2014 by : Congress (U S ) Joint Committee on Print

Download or read book Official Congressional Directory 113th Congress, 2013-2014 written by Congress (U S ) Joint Committee on Print and published by Government Printing Office. This book was released on 2014-05-15 with total page 1266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contains biographies of Senators, members of Congress, and the Judiciary. Also includes committee assignments, maps of Congressional districts, a directory of officials of executive agencies, addresses, telephone and fax numbers, web addresses, and other information.

Dynamics of Competitive Advantage and Consumer Perception in Social Marketing

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Publisher : IGI Global
ISBN 13 : 1466644311
Total Pages : 429 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Dynamics of Competitive Advantage and Consumer Perception in Social Marketing by : Kapoor, Avinash

Download or read book Dynamics of Competitive Advantage and Consumer Perception in Social Marketing written by Kapoor, Avinash and published by IGI Global. This book was released on 2013-08-31 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book explores important social issues that call for reform such as health care, self-perceptions, and corporate responsibilities to the environment, giving readers a guide to understanding and appreciation behind social marketing and how it can be used to positively alter social conscience and create social change"--Provided by publisher.

Annual Report

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Publisher :
ISBN 13 :
Total Pages : 528 pages
Book Rating : 4.:/5 (38 download)

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Book Synopsis Annual Report by : United States. Small Business Administration

Download or read book Annual Report written by United States. Small Business Administration and published by . This book was released on 1976 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt:

SPIN

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Publisher :
ISBN 13 :
Total Pages : 216 pages
Book Rating : 4./5 ( download)

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Book Synopsis SPIN by :

Download or read book SPIN written by and published by . This book was released on 2000-04 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the concert stage to the dressing room, from the recording studio to the digital realm, SPIN surveys the modern musical landscape and the culture around it with authoritative reporting, provocative interviews, and a discerning critical ear. With dynamic photography, bold graphic design, and informed irreverence, the pages of SPIN pulsate with the energy of today's most innovative sounds. Whether covering what's new or what's next, SPIN is your monthly VIP pass to all that rocks.

SPIN

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Publisher :
ISBN 13 :
Total Pages : 214 pages
Book Rating : 4./5 ( download)

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Book Synopsis SPIN by :

Download or read book SPIN written by and published by . This book was released on 2000-04 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the concert stage to the dressing room, from the recording studio to the digital realm, SPIN surveys the modern musical landscape and the culture around it with authoritative reporting, provocative interviews, and a discerning critical ear. With dynamic photography, bold graphic design, and informed irreverence, the pages of SPIN pulsate with the energy of today's most innovative sounds. Whether covering what's new or what's next, SPIN is your monthly VIP pass to all that rocks.

SPIN

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Author :
Publisher :
ISBN 13 :
Total Pages : 216 pages
Book Rating : 4./5 ( download)

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Book Synopsis SPIN by :

Download or read book SPIN written by and published by . This book was released on 2000-04 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the concert stage to the dressing room, from the recording studio to the digital realm, SPIN surveys the modern musical landscape and the culture around it with authoritative reporting, provocative interviews, and a discerning critical ear. With dynamic photography, bold graphic design, and informed irreverence, the pages of SPIN pulsate with the energy of today's most innovative sounds. Whether covering what's new or what's next, SPIN is your monthly VIP pass to all that rocks.

SPIN

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Author :
Publisher :
ISBN 13 :
Total Pages : 224 pages
Book Rating : 4./5 ( download)

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Book Synopsis SPIN by :

Download or read book SPIN written by and published by . This book was released on 2000-04 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the concert stage to the dressing room, from the recording studio to the digital realm, SPIN surveys the modern musical landscape and the culture around it with authoritative reporting, provocative interviews, and a discerning critical ear. With dynamic photography, bold graphic design, and informed irreverence, the pages of SPIN pulsate with the energy of today's most innovative sounds. Whether covering what's new or what's next, SPIN is your monthly VIP pass to all that rocks.

Nursing Today - E-Book

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Publisher : Elsevier Health Sciences
ISBN 13 : 032347411X
Total Pages : 668 pages
Book Rating : 4.3/5 (234 download)

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Book Synopsis Nursing Today - E-Book by : JoAnn Zerwekh

Download or read book Nursing Today - E-Book written by JoAnn Zerwekh and published by Elsevier Health Sciences. This book was released on 2017-02-01 with total page 668 pages. Available in PDF, EPUB and Kindle. Book excerpt: Loved for its humor, readability, and inviting cartoons, Nursing Today: Transitions and Trends, 9th Edition helps you prepare for the NCLEX-RN® Examination — while giving you valuable information to succeed in your professional career. It reflects current issues and trending topics that nurses will face, ensuring that you graduate not only with patient care skills, but also with career development skills such as resume writing, finding a job, and effective interviewing. This edition features test-taking tips for the NCLEX-RN® Examination and updated Evolve resources for students, including review questions and case studies. Thorough coverage of all the most important issues faced by the new nurse, preparing you for a professional career. An engaging approach features lively cartoons, chapter objectives, bibliographies, and colorful summary boxes. An emphasis on making the transition into the workplace is included in chapters such as NCLEX-RN and the New Graduate, Employment Considerations: Opportunities, Resumes, and Interviewing, and Mentorship and Preceptorship. Critical Thinking boxes in every chapter offer questions and exercises asking you to apply what you have learned to clinical practice. Evidence-Based Practice boxes, and evidence-based practice content throughout, focus your attention on the research evidence that supports clinical practice. Content on the role of nursing includes changes related to the BSN in 10 campaign and how these might affect entry into practice, as well as differentiated nursing practice models. Mentoring and preceptorship content discusses preceptorships as a capstone course versus a formalized preceptorship or nurse externship in which a student is employed by a healthcare facility, as well as the advantages of and tips for getting a nurse externship while in nursing school. NEW and UPDATED! Thoroughly updated content throughout with new information on areas such as: 2016 NCLEX test plan and pass/fail determinates by level of difficulty, interprofessional education, serious reportable events and never events, and nursing responsibilities in spiritual care. UPDATED! New content on leadership and followership features professional models of nursing practice like medical or health homes and nurse-managed health centers. EXPANDED! Added QSEN competencies related to effective communication, team building, evidence-based practice, patient safety, and quality assurance highlighted throughout. UPDATED and IMPROVED! Section restructuring makes this edition even easier to follow. UPDATED! Evolve resources for students include review questions and case studies.