Author : STUART GOLDSTEIN, MBA
Publisher : GOLDART PUBLISHING LLC
ISBN 13 :
Total Pages : 237 pages
Book Rating : 4./5 ( download)
Book Synopsis BUSINESS BASICS EXPLAINED SIMPLY by : STUART GOLDSTEIN, MBA
Download or read book BUSINESS BASICS EXPLAINED SIMPLY written by STUART GOLDSTEIN, MBA and published by GOLDART PUBLISHING LLC. This book was released on with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: NOW ALL 225 EXPLANATIONS IN ONE FULL COLOR EDITION ! This book was created to help New and Beginner business people, those just starting out their business journey, understand the essential words, concepts, and ideas necessary to be successful in business. This book of clear, concise, short-form explanations consists of two General Business sections with three more targeted categories underneath each General section. The General sections are broken out by their similarities in the various areas of business. SECTION 1: FINANCE: Sample Topics: Capitalization Rate, Balance Sheet, CAGR, Gross Margin, Debt Servicing, Payback Period INVESTING: Sample Topics: Diversification, Call & Put Options, Dividends, Stock Splits, Liquidity, Dilution, PE Ratio ACCOUNTING: Sample Topics: Depreciation, Accrual Accounting, Owner's Equity, Book & Salvage Value, Break-Even SECTION 2: MARKETING Sample Topics: T.A.M., Return on Ad Spend, Segmentation, Urgency, The 4 Ps, Unity-of-Message STRATEGY: Sample Topic: PQ Matrix, Competitive Analysis, Merchandising, Barriers to Entry, First Mover Status MANAGEMENT: Sample Topics: Economies of Scale & Scope, Vertical & Horizontal Expansion, Private vs. White Label This book is designed to help new Business entrepreneurs avoid many of the typical errors and pitfalls during early efforts in business by increasing their knowledge base. The definitions address all areas of business that are essential for success in a plain-spoken language that avoids jargon, buzzwords and cant. Its advice and counsel gives constructive ideas and lessons that are useful, actionable, and implementable. These definitions are drawn from my 35-year business career, with 22 years specifically consulting directly to Small Businesses, be they Startups, On-going Small Businesses or solo Entrepreneur ventures. The goal here is to create understanding of important business terms, concepts, and ideas for New and Beginner business people, who may not have a traditional or formalized business education or training. ABOUT THE AUTHOR: Stuart Goldstein, MBA, is currently the President and Founder of Goldart Consulting LLC, a small business consulting firm that specializing in Finance, Marketing, Strategy, and Management consulting to micro, small and mid-size businesses in various Strategic Planning operations. Current and past clients are based in New York, New Jersey, Baltimore, Colorado, South Carolina, Miami, Venezuela, London England, Moscow Russia, and Paris France Previously, as the Director of Financial Planning and Analysis at SFX Entertainment Inc.,, a forerunner company to Live Nation Inc., Mr. Goldstein helped analyze and complete over $3 billion in Merger and Acquisition activity including the acquisition of many of the industry’s leading concert promoters such as Bill Graham Presents, PACE Entertainment, Contemporary Productions, Don Law, and David Falk Management. Prior to this, Mr. Goldstein was the Manager of Strategic Planning in Corporate Marketing at Cablevision Systems, then the country’s fifth largest cable system operator and owner of several Entertainment assets including the Madison Square Garden, Radio City Music Hall, the New York Knicks and Rangers, and the American Movie Classics and Bravo television channels. Mr. Goldstein has a Masters of Business Administration degree in Finance from New York University’s Leonard Stern School of Business and a Bachelor of Science in Management degree in Marketing from Tulane University in New Orleans, Louisiana.
