Beyond Punjab, 1937-1960

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Publisher :
ISBN 13 : 9780520351165
Total Pages : 224 pages
Book Rating : 4.3/5 (511 download)

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Book Synopsis Beyond Punjab, 1937-1960 by : Prakash Tandon

Download or read book Beyond Punjab, 1937-1960 written by Prakash Tandon and published by . This book was released on 2020 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Beyond Punjab, 1937-1960

Download Beyond Punjab, 1937-1960 PDF Online Free

Author :
Publisher :
ISBN 13 :
Total Pages : 222 pages
Book Rating : 4.:/5 (462 download)

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Book Synopsis Beyond Punjab, 1937-1960 by : Prakash Tandon

Download or read book Beyond Punjab, 1937-1960 written by Prakash Tandon and published by . This book was released on 1971 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Beyond Punjab

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Author :
Publisher : New Delhi : Thomson Press (India)
ISBN 13 : 9780882537313
Total Pages : 222 pages
Book Rating : 4.5/5 (373 download)

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Book Synopsis Beyond Punjab by : Prakash Tandon

Download or read book Beyond Punjab written by Prakash Tandon and published by New Delhi : Thomson Press (India). This book was released on 1971 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Emergence of Brand-Name Capitalism in Late Colonial India

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Publisher : Bloomsbury Publishing
ISBN 13 : 1350278068
Total Pages : 329 pages
Book Rating : 4.3/5 (52 download)

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Book Synopsis The Emergence of Brand-Name Capitalism in Late Colonial India by : Douglas E. Haynes

Download or read book The Emergence of Brand-Name Capitalism in Late Colonial India written by Douglas E. Haynes and published by Bloomsbury Publishing. This book was released on 2022-09-22 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the emergence of professional advertising in western India during the interwar period. It explores the ways in which global manufacturers advanced a 'brand-name capitalism' among the Indian middle class by promoting the sale of global commodities during the 1920s and 1930s, a time when advertising was first introduced in India as a profession and underwent critical transformations. Analysing the cultural strategies, both verbal and visual, used by foreign businesses in their advertisements to capture urban consumers, Haynes argues that the promoters of various commodities crystalized their campaigns around principles of modern conjugality. He also highlights the limitations of brand-name capitalism during this period, examining both its inability to cultivate markets in the countryside or among the urban poor, and its failure to secure middle-class customers. With numerous examples of illustrated advertisements taken from Indian newspapers, the book discusses campaigns for male sex tonics and women's medicines, hot drinks such as Ovaltine and Horlicks, soaps such as Lifebuoy, Lux and Sunlight, cooking mediums such as Dalda and electrical household technologies. By examining the formation of 'brand-name capitalism' and two key structures that accompanied it- the advertising agency and the field of professional advertising- this book sheds new light on the global consumer economy in interwar India, and places developments in South Asia into a larger global history of consumer capitalism.

The Raj on the Move

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Publisher : Roli Books Private Limited
ISBN 13 : 9351940373
Total Pages : 160 pages
Book Rating : 4.3/5 (519 download)

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Book Synopsis The Raj on the Move by : Rajika Bhandari

Download or read book The Raj on the Move written by Rajika Bhandari and published by Roli Books Private Limited. This book was released on 2013-12-19 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Established in the 1840s by the peripatetic British, dak bungalows forever changed the way officers of the Empire and their families travelled across the subcontinent and got to know the real India. With most of the British Raj perpetually on the move, whether on tour or during the summer migration to the hills, dak bungalow travel inspired a brotherhood of sorts for generations of British and Indian officers, who could recount tales of horrid dak bungalow food, a crazed khansama, and the time their only companion at the bungalow was a tiger on the loose. Today, too, PWD-run circuit houses and dak bungalows continue to occupy an important place in the lives and imagination of India's civil servants. In The Raj on the Move: Story of the Dak Bungalow, Rajika Bhandari weaves together history, architecture, and travel to take us on a fascinating journey of India's British-era dak bungalows and circuit houses, following, quite literally, in the footsteps of travellers who stayed in these bungalows over the past two centuries. Her search takes her from the early-19th century memoirs and travelogues of British memsahibs, to travelling from the original colonial outpost of Madras in the south to the deep interiors of Madhya Pradesh, the heart of British India. Evoking the stories of Rudyard Kipling and Ruskin Bond, and filled with fascinating tidbits and amusing anecdotes, the book unearths local folklore about these remote and mysterious buildings, from the crotchety khansamas and their delectable chicken dishes to the resident ghosts that still walk the halls at night.

Legacy Of A Divided Nation

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Publisher : Routledge
ISBN 13 : 0429721218
Total Pages : 372 pages
Book Rating : 4.4/5 (297 download)

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Book Synopsis Legacy Of A Divided Nation by : Mushirul Hasan

Download or read book Legacy Of A Divided Nation written by Mushirul Hasan and published by Routledge. This book was released on 2019-03-13 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is regarded as a personal manifesto, a statement through the history of partition and its aftermath, of the values which India's Muslims should cherish and of the national priorities they should promote. It provides the reference-point for understanding India's Partition and its legacy.

The Taste of Empire

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Publisher : Basic Books
ISBN 13 : 0465093175
Total Pages : 309 pages
Book Rating : 4.4/5 (65 download)

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Book Synopsis The Taste of Empire by : Lizzie Collingham

Download or read book The Taste of Empire written by Lizzie Collingham and published by Basic Books. This book was released on 2017-10-03 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: A history of the British Empire told through twenty meals eaten around the world In The Taste of Empire, acclaimed historian Lizzie Collingham tells the story of how the British Empire's quest for food shaped the modern world. Told through twenty meals over the course of 450 years, from the Far East to the New World, Collingham explains how Africans taught Americans how to grow rice, how the East India Company turned opium into tea, and how Americans became the best-fed people in the world. In The Taste of Empire, Collingham masterfully shows that only by examining the history of Great Britain's global food system, from sixteenth-century Newfoundland fisheries to our present-day eating habits, can we fully understand our capitalist economy and its role in making our modern diets.

The Great Indian Railways

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Publisher : Bloomsbury Publishing
ISBN 13 : 9388414233
Total Pages : 376 pages
Book Rating : 4.3/5 (884 download)

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Book Synopsis The Great Indian Railways by : Arup K. Chatterjee

Download or read book The Great Indian Railways written by Arup K. Chatterjee and published by Bloomsbury Publishing. This book was released on 2019-01-25 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: Following an experimental railway track at Chintadripet, in 1835, the battle for India's first railroad was fought bitterly between John Chapman's Great Indian Peninsular Railway and Rowland MacDonald Stephenson's East India Railway Company, which was merged with Dwarkanauth Tagore's Great Western of Bengal Railway. Even at the height of the Mutiny of 1857, Bahadur Shah Zafar promised Indian owned railway tracks for native merchants if Badshahi rule was restored in Delhi. From Jules Verne to Rudyard Kipling to Mark Twain to Rabindranath Tagore to Nirad C. Chaudhuri to R.K. Narayan and Ruskin Bond-the aura of Indian trains and railway stations have enchanted many writers and poets. With iconic cinematography from The Apu Trilogy, Aradhana, Sonar Kella, Sholay, Gandhi, Dil Se, Parineeta, Barfi, Gangs of Wasseypur, and numerous others, Indian cinema has paved the way for mythical railroads in the national psyche. The Great Indian Railways takes us on a historic adventure through many junctions of India's hidden railway legends, for the first time in a book replete with anecdotes from imperial politics, European and Indian accounts, the battlefronts of the Indian nationalist movement, Indian cinema, songs, advertisements, and much more, in an ever-expanding cultural biography of the Great Indian Railways. Dubbed as 'one of a kind' this awe-inspiring saga is 'compulsive reading.' 'In this fascinating cultural history, Arup K Chatterjee charts the extraordinary journey of the Indian Railways, from the laying of the very first sleeper to the first post-Independence bogey. It evokes our collective accumulation of those innumerable memories of platform chai and rail-gaadi stories, bringing alive through myriad voices and tales the biography of one of India's defining public institutions.' – Shashi Tharoor, Author, M.P., Lok Sabha 'The Great Indian Railways is a fascinating and well-researched cultural biography of the Indian Railways-those intricate arteries of the soul of India, as have been experienced, written, filmed, and dreamed. We cannot all travel by rail to know India, as Gandhiji did, but we can and should read this book!' – Tabish Khair, Author, Professor

Uncertain Dimensions

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Publisher : U of Minnesota Press
ISBN 13 : 1452900221
Total Pages : 290 pages
Book Rating : 4.4/5 (529 download)

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Book Synopsis Uncertain Dimensions by : Raymond F. Betts

Download or read book Uncertain Dimensions written by Raymond F. Betts and published by U of Minnesota Press. This book was released on 1985 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines the ruling and development of colonies in Africa and Southeast Asia by Great Britain and France during the period between the world wars

Return to Punjab

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Author :
Publisher : Berkeley : University of California Press
ISBN 13 :
Total Pages : 232 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Return to Punjab by : Prakash Tandon

Download or read book Return to Punjab written by Prakash Tandon and published by Berkeley : University of California Press. This book was released on 1981 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Curry

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Publisher : Oxford University Press
ISBN 13 : 0195320018
Total Pages : 353 pages
Book Rating : 4.1/5 (953 download)

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Book Synopsis Curry by : Elizabeth M. Collingham

Download or read book Curry written by Elizabeth M. Collingham and published by Oxford University Press. This book was released on 2006 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Richly spiced with colorful anecdotes and curious historical facts, and attractively designed with 34 illustrations, five maps, and numerous recipes, this is a delectable history of Indian cuisine.

Bibliography of Periodical Literature on the Near and Middle East

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Publisher :
ISBN 13 :
Total Pages : 342 pages
Book Rating : 4.:/5 (51 download)

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Book Synopsis Bibliography of Periodical Literature on the Near and Middle East by :

Download or read book Bibliography of Periodical Literature on the Near and Middle East written by and published by . This book was released on 1970 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Mobilities of Labour and Capital in Asia

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Publisher : Cambridge University Press
ISBN 13 : 1108482325
Total Pages : 289 pages
Book Rating : 4.1/5 (84 download)

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Book Synopsis Mobilities of Labour and Capital in Asia by : Preet S. Aulakh

Download or read book Mobilities of Labour and Capital in Asia written by Preet S. Aulakh and published by Cambridge University Press. This book was released on 2020-02-20 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores the mobilities of capital and labour in the contemporary global economy. Using an analytical framework around three dimensions related to the forms, institutions, and spatialities of mobility, it examines the interrelationships between mobilities of capital and labour at multiple levels of analyses.

Indian Books

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Publisher :
ISBN 13 :
Total Pages : 626 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Indian Books by :

Download or read book Indian Books written by and published by . This book was released on 1972 with total page 626 pages. Available in PDF, EPUB and Kindle. Book excerpt:

PNB@128 - Bharose Ka Prateek

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Publisher : Notion Press
ISBN 13 :
Total Pages : 417 pages
Book Rating : 4.8/5 (9 download)

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Book Synopsis PNB@128 - Bharose Ka Prateek by : Former PNBians

Download or read book PNB@128 - Bharose Ka Prateek written by Former PNBians and published by Notion Press. This book was released on 2023-04-29 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: Punjab National Bank which is going to complete 128 years in the service of nation is the largest Bank in the country after SBI. Success of any bank is a result of the leadership provided by the top management of the Bank and the commitment of its work force. PNB was fortunate to have a strong successive leadership and equally committed work force. The Book PNB@128 - Bharose Ka Prateek, is a Compendium of 128 plus articles penned by 128+ veterans including 70 CMDs/EDs/GMs of Punjab National Bank on subjects ranging from vision statements of the top leadership from time to time and their translation into visible impact on the ground, through the unique training and mentoring programs, personal anecdotes comprising of various success stories, situations requiring deft handling but with a human touch, of out-of-the-box thinking, of sourcing and pooling together the vast experience one has acquired to deal with a given situation, managing risk, IT and directing all efforts in positioning the Bank, second to none. Each tale told emanates from one’s own experience that happened years ago but the expression is testimony of the simplicity and honesty of purpose each writer prides in private. All these articles taken together is a treatise in practical bank management which transcend the curriculum of a B- school. This book is a must read for the present generation of bankers, seeking solution to day to day issues since the basics of banking remain the same while the age-old value system is non-negotiable. Past bankers can also relish the book while identifying themselves with the era gone by.

India's Quest for Technological Independence: The results of policy

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Publisher :
ISBN 13 :
Total Pages : 566 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis India's Quest for Technological Independence: The results of policy by : Baldev Raj Nayar

Download or read book India's Quest for Technological Independence: The results of policy written by Baldev Raj Nayar and published by . This book was released on 1983 with total page 566 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Times Literary Supplement Index

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Publisher :
ISBN 13 :
Total Pages : 1016 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The Times Literary Supplement Index by :

Download or read book The Times Literary Supplement Index written by and published by . This book was released on 1940 with total page 1016 pages. Available in PDF, EPUB and Kindle. Book excerpt: