A Game Theoretic Analysis Of The Competition In Marketing Channels

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Wiley International Encyclopedia of Marketing, 6 Volume Set

Author :
Publisher : John Wiley & Sons
ISBN 13 : 1405161787
Total Pages : 1775 pages
Book Rating : 4.4/5 (51 download)

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Book Synopsis Wiley International Encyclopedia of Marketing, 6 Volume Set by :

Download or read book Wiley International Encyclopedia of Marketing, 6 Volume Set written by and published by John Wiley & Sons. This book was released on 2011-02-07 with total page 1775 pages. Available in PDF, EPUB and Kindle. Book excerpt: With over 300 entries from hundreds of global experts, this is one of the premier marketing reference resources available worldwide. The 6-volume WIEM provides scholars and professionals with an international guide to marketing concepts and applications The far-reaching new developments, challenges and opportunities that have arisen in recent years are fully reflected in the entries Scholars and professionals will enjoy the flexible, multi-level structure, with entries ranging from topics summaries to short essays reviewing areas of development and debate Entries are further extended by sophisticated cross-referencing both among volumes and between encyclopedia entries and external sources The encyclopedia is also available online For ease of reference, the entries are arranged alphabetically within each of the subject volumes. Designed to encompass the scope of modern marketing, the volumes cover: Volume 1: Marketing Strategy Volume 2: Marketing Research Volume 3: Consumer Behavior Volume 4: Advertising and Integrated Communication Volume 5: Product Innovation and Management Volume 6: International Marketing

Game Theoretic Analysis

Author : Leon A Petrosyan
Publisher : World Scientific
ISBN 13 : 9811202028
Total Pages : 621 pages
Book Rating : 4.8/5 (112 download)

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Book Synopsis Game Theoretic Analysis by : Leon A Petrosyan

Download or read book Game Theoretic Analysis written by Leon A Petrosyan and published by World Scientific. This book was released on 2019-10-14 with total page 621 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a collection of recent novel contributions in game theory from a group of prominent authors in the field. It covers Non-cooperative Games, Equilibrium Analysis, Cooperative Games and Axiomatic Values in static and dynamic contexts.Part 1: Non-cooperative Games and Equilibrium AnalysisIn game theory, a non-cooperative game is a game with competition between individual players and in which only self-enforcing (e.g. through credible threats) alliances (or competition between groups of players, called 'coalitions') are possible due to the absence of external means to enforce cooperative behavior (e.g. contract law), as opposed to cooperative games. In fact, non-cooperative games are the foundation for the development of cooperative games by acting as the status quo. Non-cooperative games are generally analysed through the framework of equilibrium, which tries to predict players' individual strategies and payoffs. Indeed, equilibrium analysis is the centre of non-cooperative games. This volume on non-cooperative games and equilibrium analysis contains a variety of non-cooperative games and non-cooperative game equilibria from prominent authors in the field.Part 2: Cooperative Games and Axiomatic ValuesIt is well known that non-cooperative behaviours, in general, would not lead to a Pareto optimal outcome. Highly undesirable outcomes (like the prisoner's dilemma) and even devastating results (like the tragedy of the commons) could appear when the involved parties only care about their individual interests in a non-cooperative situation. Cooperative games offer the possibility of obtaining socially optimal and group efficient solutions to decision problems involving strategic actions. In addition, axiomatic values serve as guidance for establishing cooperative solutions. This volume on cooperative games and axiomatic values presents a collection of cooperative games and axiomatic values from prominent authors in the field.

The Effects of Competition

Author : George Symeonidis
Publisher : MIT Press
ISBN 13 : 9780262264655
Total Pages : 558 pages
Book Rating : 4.2/5 (646 download)

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Book Synopsis The Effects of Competition by : George Symeonidis

Download or read book The Effects of Competition written by George Symeonidis and published by MIT Press. This book was released on 2002-01-18 with total page 558 pages. Available in PDF, EPUB and Kindle. Book excerpt: A theoretical and empirical study of the effects of competition across a broad range of industries. Policies to promote competition are high on the political agenda worldwide. But in a constantly changing marketplace, the effects of more intense competition on firm conduct, market structure, and industry performance are often hard to distinguish. This study combines game-theoretic models with empirical evidence from a "natural experiment" of policy reform. The introduction in the United Kingdom of the 1956 Restrictive Trade Practices Act led to the registration and subsequent abolition of explicit restrictive agreements between firms and the intensification of price competition across a range of manufacturing industries. An equally large number of industries were not affected by the legislation. Using data from before and after the 1956 act, this book compares the two groups of industries to determine the effect of price competition on concentration, firm and plant numbers, profitability, advertising intensity, and innovation. The book avoids two problems common to empirical studies of competition: how to measure the intensity of competition and how to unravel the links between competition and other variables. Because the change in the intensity of competition had an external cause, there is no need to measure the intensity of competition directly, and it is possible to identify one-way causal effects when estimating the impact of competition. The book also examines issues such as the industries in which collusion is more likely to occur; the effect of cartels and cartel laws on market structure and profitability; the links between competition, advertising, and innovation; and the constraints on the exercise of merger and antitrust policies.

The Art of Strategy: A Game Theorist's Guide to Success in Business and Life

Author : Avinash K. Dixit
Publisher : W. W. Norton & Company
ISBN 13 : 0393069958
Total Pages : 702 pages
Book Rating : 4.3/5 (93 download)

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Book Synopsis The Art of Strategy: A Game Theorist's Guide to Success in Business and Life by : Avinash K. Dixit

Download or read book The Art of Strategy: A Game Theorist's Guide to Success in Business and Life written by Avinash K. Dixit and published by W. W. Norton & Company. This book was released on 2010-01-04 with total page 702 pages. Available in PDF, EPUB and Kindle. Book excerpt: “I am hard pressed to think of another book that can match the combination of practical insights and reading enjoyment.”—Steven Levitt Game theory means rigorous strategic thinking. It’s the art of anticipating your opponent’s next moves, knowing full well that your rival is trying to do the same thing to you. Though parts of game theory involve simple common sense, much is counterintuitive, and it can only be mastered by developing a new way of seeing the world. Using a diverse array of rich case studies—from pop culture, TV, movies, sports, politics, and history—the authors show how nearly every business and personal interaction has a game-theory component to it. Mastering game theory will make you more successful in business and life, and this lively book is the key to that mastery.

Handbook of Quantitative Supply Chain Analysis

Author : David Simchi-Levi
Publisher : Taylor & Francis
ISBN 13 : 9781402079528
Total Pages : 840 pages
Book Rating : 4.0/5 (795 download)

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Book Synopsis Handbook of Quantitative Supply Chain Analysis by : David Simchi-Levi

Download or read book Handbook of Quantitative Supply Chain Analysis written by David Simchi-Levi and published by Taylor & Francis. This book was released on 2004-05-31 with total page 840 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook is a comprehensive research reference that is essential for anyone interested in conducting research in supply chain. Unique features include: -A focus on the intersection of quantitative supply chain analysis and E-Business, -Unlike other edited volumes in the supply chain area, this is a handbook rather than a collection of research papers. Each chapter was written by one or more leading researchers in the area. These authors were invited on the basis of their scholarly expertise and unique insights in a particular sub-area, -As much attention is given to looking back as to looking forward. Most chapters discuss at length future research needs and research directions from both theoretical and practical perspectives, -Most chapters describe in detail the quantitative models used for analysis and the theoretical underpinnings; many examples and case studies are provided to demonstrate how the models and the theoretical insights are relevant to real situations, -Coverage of most state-of-the-art business practices in supply chain management.

Game Theory and Business Applications

Author : Kalyan Chatterjee
Publisher : Springer Science & Business Media
ISBN 13 : 1461470951
Total Pages : 407 pages
Book Rating : 4.4/5 (614 download)

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Book Synopsis Game Theory and Business Applications by : Kalyan Chatterjee

Download or read book Game Theory and Business Applications written by Kalyan Chatterjee and published by Springer Science & Business Media. This book was released on 2013-06-26 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: Game theory has been applied to a growing list of practical problems, from antitrust analysis to monetary policy; from the design of auction institutions to the structuring of incentives within firms; from patent races to dispute resolution. The purpose of Game Theory and Business Applications is to show how game theory can be used to model and analyze business decisions. The contents of this revised edition contain a wide variety of business functions – from accounting to operations, from marketing to strategy to organizational design. In addition, specific application areas include market competition, law and economics, bargaining and dispute resolution, and competitive bidding. All of these applications involve competitive decision settings, specifically situations where a number of economic agents in pursuit of their own self-interests and in accordance with the institutional “rules of the game” take actions that together affect all of their fortunes. As this volume demonstrates, game theory provides a compelling guide for analyzing business decisions and strategies.

Handbook of Research on Distribution Channels

Author : Charles A. Ingene
Publisher : Edward Elgar Publishing
ISBN 13 : 0857938606
Total Pages : 599 pages
Book Rating : 4.8/5 (579 download)

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Book Synopsis Handbook of Research on Distribution Channels by : Charles A. Ingene

Download or read book Handbook of Research on Distribution Channels written by Charles A. Ingene and published by Edward Elgar Publishing. This book was released on 2019 with total page 599 pages. Available in PDF, EPUB and Kindle. Book excerpt: Distribution channels are the most complex element of the marketing mix to fully grasp and to profitably manage. In this Handbook the authors present cutting-edge research on channel management and design from analytical, conceptual, and empirical perspectives. The breadth of this Handbook makes it appropriate for use in a doctoral course on distribution channels, or as a knowledge-broadening resource for faculty and researchers who wish to understand types of channels research that are outside the scope of their own approach to distribution.

Mathematical Models of Distribution Channels

Author : Charles A. Ingene
Publisher : Springer Science & Business Media
ISBN 13 : 0387227903
Total Pages : 590 pages
Book Rating : 4.3/5 (872 download)

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Book Synopsis Mathematical Models of Distribution Channels by : Charles A. Ingene

Download or read book Mathematical Models of Distribution Channels written by Charles A. Ingene and published by Springer Science & Business Media. This book was released on 2006-01-27 with total page 590 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mathematical Models of Distribution Channels identifies eight "Channel Myths" that characterize almost all analytical research on distribution channels. The authors prove that models that incorporate one or more Channel Myths generate distorted conclusions; they also develop a methodology that will enable researchers to avoid falling under the influence of any Channel Myth.

Game Theory

Author : 50minutes,
Publisher : 50 Minutes
ISBN 13 : 2806265886
Total Pages : 34 pages
Book Rating : 4.8/5 (62 download)

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Book Synopsis Game Theory by : 50minutes,

Download or read book Game Theory written by 50minutes, and published by 50 Minutes. This book was released on 2015-09-02 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: The art of thinking strategically This book is a practical and accessible guide to understanding and implementing game theory, providing you with the essential information and saving time. In 50 minutes you will be able to: • Quickly master the concept of strategic behavior and interactive decisions • Anticipate the actions of your opponents to react accordingly and maximize gains • Find the key to cooperating in order to reach collective goals ABOUT 50MINUTES.COM| Management & Marketing 50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.

A Game-Theoretic Perspective on Coalition Formation

Author : Debraj Ray
Publisher : Oxford University Press
ISBN 13 : 019920795X
Total Pages : 336 pages
Book Rating : 4.1/5 (992 download)

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Book Synopsis A Game-Theoretic Perspective on Coalition Formation by : Debraj Ray

Download or read book A Game-Theoretic Perspective on Coalition Formation written by Debraj Ray and published by Oxford University Press. This book was released on 2007-11 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing upon and extending his inaugural Lipsey Lectures, Debraj Ray looks at coalition formation from the perspective of game theory. Ray brings together developments in both cooperative and noncooperative game theory to study the analytics of coalition formation and binding agreements.

The Marketing Book

Author : Michael Baker
Publisher : Routledge
ISBN 13 : 1136356843
Total Pages : 684 pages
Book Rating : 4.1/5 (363 download)

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Book Synopsis The Marketing Book by : Michael Baker

Download or read book The Marketing Book written by Michael Baker and published by Routledge. This book was released on 2008-09-10 with total page 684 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 6th edition of the best-selling Marketing Book has been extensively updated to reflect changes and trends in current marketing thinking and practice. Taking into account the emergence of new subjects and new authorities, Michael Baker and the new co-editor Susan Hart have overhauled the contents and contributor lists of the previous edition to ensure this volume addresses all the necessary themes for the modern marketer. In particular, the 'Marketing Book' now looks at broader range of international issues with a broader group of international contributors. Based, as in previous editions, on seminal articles form thought leaders in each subject the 'Marketing Book 6th edition' is bursting with salient articles. It amounts to an all-embracing one-volume companion to modern marketing thought, ideal for all students of marketing.

Collective Decisions: Theory, Algorithms And Decision Support Systems

Author : Tomasz Szapiro
Publisher : Springer Nature
ISBN 13 : 303084997X
Total Pages : 268 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis Collective Decisions: Theory, Algorithms And Decision Support Systems by : Tomasz Szapiro

Download or read book Collective Decisions: Theory, Algorithms And Decision Support Systems written by Tomasz Szapiro and published by Springer Nature. This book was released on 2021-10-13 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a token of appreciation for Professor Gregory E. Kersten (1949–2020), one of the most prominent and active researchers and scholars in the broadly perceived field of collective decisions, notably negotiations, the author of numerous influential papers, books, and edited volumes, a great scientist, mentor, and a loyal friend and colleague. This book contains some papers in the fields of group and collective decisions, voting, social choice, negotiations, and related topics, with examples of real applications. The authors are top researchers and scholars from all over the world whose life and academic career has been inspired and influenced by Professor Kersten.

Differential Games in Marketing

Author : Steffen Jørgensen
Publisher : Springer Science & Business Media
ISBN 13 : 1441989293
Total Pages : 185 pages
Book Rating : 4.4/5 (419 download)

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Book Synopsis Differential Games in Marketing by : Steffen Jørgensen

Download or read book Differential Games in Marketing written by Steffen Jørgensen and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: Game theory has proven useful to represent and conceptualize problems of conflict and cooperation in a formal way, and to predict the outcome of such situations. Differential games are dynamic games that are particularly designed to study systems where observations and decisions are made in real time. The book conveys to the reader the state of the art of research in marketing applications of differential game theory. This research started about 25 years ago and the literature has now reached an extent and a maturity that makes it natural to take stock. The book deals with differential games in advertising, pricing, and marketing channels, as well as with marketing-production and pricing-advertising interfaces. It provides also a tutorial on main concepts in differential games.

Dynamic Competitive Analysis in Marketing

Author : Steffen Jorgensen
Publisher : Springer Science & Business Media
ISBN 13 : 3642457533
Total Pages : 296 pages
Book Rating : 4.6/5 (424 download)

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Book Synopsis Dynamic Competitive Analysis in Marketing by : Steffen Jorgensen

Download or read book Dynamic Competitive Analysis in Marketing written by Steffen Jorgensen and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume contains a selection of papers that were presented at the International Workshop on Dynamic Competitive Analysis, held in Montr6al, Canada, September 1-2, 1995. The workshop was organized by the editors of the proceedings volume. The proceedings contain both "full papers" and shorter pieces, to be considered as "work in progress". The choice of a rather broad theme for the workshop was deliberate and done in order to attract researchers from different areas of the marketing science community that usually do not get together. Obviously, a volume like this cannot be exhaustive in the coverage of the dynamics of marketing competition but we are confident that it will convey to the reader an impression of what are the current themes in this field of research. The book should be useful to researchers in marketing science, applied game theorists, graduate students, as well as practitioners in marketing with an interest in methods and examples of dynamic competitive analysis.

Game Theoretic Analysis of Congestion, Safety and Security

Author : Kjell Hausken
Publisher : Springer
ISBN 13 : 3319130099
Total Pages : 316 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis Game Theoretic Analysis of Congestion, Safety and Security by : Kjell Hausken

Download or read book Game Theoretic Analysis of Congestion, Safety and Security written by Kjell Hausken and published by Springer. This book was released on 2014-12-31 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Maximizing reader insights into the roles of intelligent agents in networks, air traffic and emergency departments, this volume focuses on congestion in systems where safety and security are at stake, devoting special attention to applying game theoretic analysis of congestion to: protocols in wired and wireless networks; power generation, air transportation and emergency department overcrowding. Reviewing exhaustively the key recent research into the interactions between game theory, excessive crowding, and safety and security elements, this book establishes a new research angle by illustrating linkages between the different research approaches and serves to lay the foundations for subsequent analysis. Congestion (excessive crowding) is defined in this work as all kinds of flows; e.g., road/sea/air traffic, people, data, information, water, electricity, and organisms. Analysing systems where congestion occurs – which may be in parallel, series, interlinked, or interdependent, with flows one way or both ways – this book puts forward new congestion models, breaking new ground by introducing game theory and safety/security into proceedings. Addressing the multiple actors who may hold different concerns regarding system reliability; e.g. one or several terrorists, a government, various local or regional government agencies, or others with stakes for or against system reliability, this book describes how governments and authorities may have the tools to handle congestion, but that these tools need to be improved whilst additionally ensuring safety and security against various threats. This game-theoretic analysis sets this two volume book apart from the current congestion literature and ensures that the work will be of use to postgraduates, researchers, 3rd/4th-year undergraduates, policy makers, and practitioners.

Handbook of Marketing Strategy

Author : Venkatesh Shankar
Publisher : Edward Elgar Publishing
ISBN 13 : 1781005222
Total Pages : 529 pages
Book Rating : 4.7/5 (81 download)

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Book Synopsis Handbook of Marketing Strategy by : Venkatesh Shankar

Download or read book Handbook of Marketing Strategy written by Venkatesh Shankar and published by Edward Elgar Publishing. This book was released on 2012 with total page 529 pages. Available in PDF, EPUB and Kindle. Book excerpt: This authoritative, comprehensive, and accessible volume by leading global experts provides a broad overview of marketing strategy issues and questions, including its evolution, competitor analysis, customer management, resource allocation, dynamics, branding, advertising, multichannel management, digital marketing and financial aspects of marketing. The Handbook comprises seven broad topics. Part I focuses on the conceptual and organizational aspects of marketing strategy while Part II deals with understanding competition. Customers and customer-based strategy, marketing strategy decisions, and branding and brand strategies are covered in the next three parts while Part VI looks at marketing strategy dynamics. The final part discusses the impact of marketing strategy on performance variables such as sales, market share, shareholder value and stakeholder value. All of the chapters in this Handbook offer in-depth analyses of research developments, provide frameworks for analyzing key issues, and highlight important unresolved problems in marketing strategy. Collectively, they provide a deep understanding of and key insights into the foundations, antecedents and consequences of marketing strategy. This compendium is an essential resource guide for researchers, doctoral students, practitioners, and consultants in the field of marketing strategy.

Strategic and Pragmatic E-Business: Implications for Future Business Practices

Author : Mohammed Rezaul, Karim
Publisher : IGI Global
ISBN 13 : 1466616202
Total Pages : 496 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Strategic and Pragmatic E-Business: Implications for Future Business Practices by : Mohammed Rezaul, Karim

Download or read book Strategic and Pragmatic E-Business: Implications for Future Business Practices written by Mohammed Rezaul, Karim and published by IGI Global. This book was released on 2012-05-31 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: In emerging and global economies, e-commerce and e-business have become increasingly necessary components of business strategy and strong catalysts for economic development. Strategic and Pragmatic E-Business: Implications for Future Business Practices disseminates information on the new practices and techniques in e-business and promotes a better understanding of contemporary issues and solutions to existing and emerging challenges. Making prospective audiences aware of concurrent business needs, models, trends, methods, and techniques, this books targets: e-commerce vendors, business managers, entrepreneurs, software industries, the digital media world, and online merchants who wish to build strong consumer brands.