A Comprehensive Literature Review On Visual Merchandising Premium Pricing And Consumer Ethnocentrism Adopted By Different Industries In Sri Lankan And Global Contexts

Download A Comprehensive Literature Review On Visual Merchandising Premium Pricing And Consumer Ethnocentrism Adopted By Different Industries In Sri Lankan And Global Contexts full books in PDF, epub, and Kindle. Read online A Comprehensive Literature Review On Visual Merchandising Premium Pricing And Consumer Ethnocentrism Adopted By Different Industries In Sri Lankan And Global Contexts ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!

The Korean Economy

Author : You-il Lee
Publisher : Routledge
ISBN 13 : 1351348248
Total Pages : 127 pages
Book Rating : 4.3/5 (513 download)

DOWNLOAD NOW!

Book Synopsis The Korean Economy by : You-il Lee

Download or read book The Korean Economy written by You-il Lee and published by Routledge. This book was released on 2019-05-01 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Korean Economy: From Growth to Maturity takes an in-depth, amalgamated look at the evolution of Korea’s globalization drive from the early 2000s (Kim Dae-jung regime, 1998–2003) to the present period (Park Geun-hye, 2013–2017). The book discusses the role of foreign companies on the sustainability of Korea’s economic growth, the relationship between the chaebol and the MNCs, the evolution of Korea's nation brand, and the role of the state in Korea’s new economic trajectory (globalization) since the 2000s. With data collected from fieldwork, the book provides both empirical and qualitative insights (economic, socio-cultural and political economic analysis) into the Korean political economy and would be a very useful reference to other emerging economies experiencing similar globalization paths.

Sport, Culture and Society

Author : Grant Jarvie
Publisher : Routledge
ISBN 13 : 1134401639
Total Pages : 432 pages
Book Rating : 4.1/5 (344 download)

DOWNLOAD NOW!

Book Synopsis Sport, Culture and Society by : Grant Jarvie

Download or read book Sport, Culture and Society written by Grant Jarvie and published by Routledge. This book was released on 2006-04-18 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: This exciting, accessible introduction to the field of Sports Studies is the most comprehensive guide yet to the relationships between sport, culture and society. Taking an international perspective, Sport, Culture and Society provides students with the insight they need to think critically about the nature of sport, and includes: a clear and comprehensive structure unrivalled coverage of the history, culture, media, sociology, politics and anthropology of sport coverage of core topics and emerging areas extensive original research and new case study material. The book offers a full range of features to help guide students and lecturers, including essay topics, seminar questions, key definitions, extracts from primary sources, extensive case studies, and guides to further reading. Sport, Culture and Society represents both an important course resource for students of sport and also sets a new agenda for the social scientific study of sport.

International Business

Author : Marios Katsioloudes
Publisher : Routledge
ISBN 13 : 1136394516
Total Pages : 842 pages
Book Rating : 4.1/5 (363 download)

DOWNLOAD NOW!

Book Synopsis International Business by : Marios Katsioloudes

Download or read book International Business written by Marios Katsioloudes and published by Routledge. This book was released on 2007-03-15 with total page 842 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traditionally, international business (IB) texts survey the field from a USA perspective, going on to compare the USA to the rest of the business world. This text addresses IB from a purely multinational perspective. International Business is examined from the USA angle, going on to address IB issues from other countries’ perspectives, what we call the “Reverse Perspective.” The authors interview business executives and politicians from a number of countries including the USA, Canada, Mexico, Brazil, Colombia, Argentina, India, Hong Kong, Taiwan, China, Japan, South Korea, Germany, Italy, and Russia. These interviews are incorporated at appropriate points in the text providing first-hand information and practical insight. Cases include: Air Arabia, Gap, Diebold Inc, Matsushita, AMSUPP, NIKE, China Eastern Airlines, Luton & Dunstable Hospital, Harley Davidson, Cassis de Dijon, Green investments in Belize, Chicago Food and Beverage Company, Advanced Software Analytics

Global Entertainment Media

Author : Tanner Mirrlees
Publisher : Routledge
ISBN 13 : 0415519810
Total Pages : 317 pages
Book Rating : 4.4/5 (155 download)

DOWNLOAD NOW!

Book Synopsis Global Entertainment Media by : Tanner Mirrlees

Download or read book Global Entertainment Media written by Tanner Mirrlees and published by Routledge. This book was released on 2013 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: A critical cultural materialist introduction to the study of global entertainment media. In Global Entertainment Media, Tanner Mirrlees undertakes an analysis of the ownership, production, distribution, marketing, exhibition and consumption of global films and television shows, with an eye to political economy and cultural studies. Among other topics, Mirrlees examines: Paradigms of global entertainment media such as cultural imperialism and cultural globalization. The business of entertainment media: the structure of capitalist culture/creative industries (financers, producers, distributors and exhibitors) and trends in the global political economy of entertainment media. The "governance" of global entertainment media: state and inter-state media and cultural policies and regulations that govern the production, distribution and exhibition of entertainment media and enable or impede its cross-border flow. The new international division of cultural labor (NICL): the cross-border production of entertainment by cultural workers in asymmetrically interdependent media capitals, and economic and cultural concerns surrounding runaway productions and co-productions. The economic motivations and textual design features of globally popular entertainment forms such as blockbuster event films, TV formats, glocalized lifestyle brands and synergistic media. The cross-cultural reception and effects of TV shows and films. The World Wide Web, digitization and convergence culture.

Work Organisations

Author : Paul Thompson
Publisher : Palgrave
ISBN 13 : 9780230522220
Total Pages : 544 pages
Book Rating : 4.5/5 (222 download)

DOWNLOAD NOW!

Book Synopsis Work Organisations by : Paul Thompson

Download or read book Work Organisations written by Paul Thompson and published by Palgrave. This book was released on 2009-06-17 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: A critical, in-depth, analytical analysis offering a distinctive perspective, this well respected, rigorous and authoritative text has been updated to include the latest international research and practice. The 4th edition includes new material on contemporary topics such as; performance management, emotional and aesthetic labour, resistance and misbehaviour at work, new developments in corporate structures and labour markets, and work life balance. There is a new chapter on knowledge and improved pedagogy, making it more student friendly, we have also developed a companion website to support both the student and lecturer. Incorporating a wealth of empirical research this unique approach puts organisations in a socio-economic context, and covers psychological material, as well as broader issues, and provides students with a thorough understanding of the nature of work and organisations.

Business Models and ICT Technologies for the Fashion Supply Chain

Author : Rinaldo Rinaldi
Publisher : Springer
ISBN 13 : 3319485113
Total Pages : 300 pages
Book Rating : 4.3/5 (194 download)

DOWNLOAD NOW!

Book Synopsis Business Models and ICT Technologies for the Fashion Supply Chain by : Rinaldo Rinaldi

Download or read book Business Models and ICT Technologies for the Fashion Supply Chain written by Rinaldo Rinaldi and published by Springer. This book was released on 2017-02-10 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents high-quality original contributions on the fashion supply chain. A wide spectrum of application domains are covered, processing of big data coming from digital and social media channels, fashion new product development, fashion design, fashion marketing and communication strategy, business models and entrepreneurship, e-commerce and omni-channel management, corporate social responsibility, new materials for fashion product, wearable technologies. The contents are based on presentations delivered at IT4Fashion 2016, the 6th International Conference in Business Models and ICT Technologies for the Fashion Supply Chain, which was held in Florence, Italy, in April 2016. This conference series represents a targeted response to the growing need for research that reports and debates supply chain business models and technologies applied to the fashion industry, with the aim of increasing knowledge in the area of product lifecycle management and supply chain management in that industry.

The Management of Corporate Acquisitions

Author : Alessandro Sinatra
Publisher : Springer
ISBN 13 : 1349130168
Total Pages : 544 pages
Book Rating : 4.3/5 (491 download)

DOWNLOAD NOW!

Book Synopsis The Management of Corporate Acquisitions by : Alessandro Sinatra

Download or read book The Management of Corporate Acquisitions written by Alessandro Sinatra and published by Springer. This book was released on 2016-07-27 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finally! A comprehensive volume on the management of corporate acquisitions that summarizes contemporary research, and that moves what we know about acquisition management a step further. The book encompasses innovative works from several countries, related to a variety of issues; managerial motives, the role of acquisitions in competitive strategy, as well as organizational and political processes. Unlike several other works on acquisitions, this book emphasizes the most critical issue faced by managers today; how to manage successfully already acquired companies and operations. Both researchers, managers and students of strategy and organization will find this book an important supplement.

Managing Retail Consumption

Author : Barry J. Davies
Publisher : Wiley
ISBN 13 : 9780471489122
Total Pages : 0 pages
Book Rating : 4.4/5 (891 download)

DOWNLOAD NOW!

Book Synopsis Managing Retail Consumption by : Barry J. Davies

Download or read book Managing Retail Consumption written by Barry J. Davies and published by Wiley. This book was released on 2002-03-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managing Retail Consumption locates retailing in its social context and develops the position that retailing can be regarded as a site of consumption, identity, creation and pleasure. It develops a consumption perspective which provides a balanced approach between management and the social sciences. The consumption perspective considers the way retail sites are created or manipulated with a view to understanding the interplay between the provider's requirements and the consumer's ability to manage, structure and edit their repertoire of responses. The text looks at how retailing works and examines the narrative nature of retailing: how it can tell a story, be playful, and form a major element in the consideration of management of retail operations. It also examines retail in its social context including examples and cases of numerous well known companies such as Tesco, Next and Galleries Lafayette.

Consumer-Brand Relationships

Author : Susan Fournier
Publisher : Routledge
ISBN 13 : 1136470972
Total Pages : 501 pages
Book Rating : 4.1/5 (364 download)

DOWNLOAD NOW!

Book Synopsis Consumer-Brand Relationships by : Susan Fournier

Download or read book Consumer-Brand Relationships written by Susan Fournier and published by Routledge. This book was released on 2012-03-29 with total page 501 pages. Available in PDF, EPUB and Kindle. Book excerpt: The creation and management of customer relationships is fundamental to the practice of marketing. Marketers have long maintained a keen interest in relationships: what they are, why they are formed, what effects they have on consumers and the marketplace, how they can be measured and when and how they evolve and decline. While marketing research has a long tradition in the study of business relationships between manufacturers and suppliers and buyers and sellers, attention in the past decade has expanded to the relationships that form between consumers and their brands (such as products, stores, celebrities, companies or countries). The aim of this book is to advance knowledge about consumer-brand relationships by disseminating new research that pushes beyond theory, to applications and practical implications of brand relationships that businesses can apply to their own marketing strategies. With contributions from an impressive array of scholars from around the world, this volume will provide students and researchers with a useful launch pad for further research in this blossoming area.

Retail Marketing Management

Author : David Walters
Publisher :
ISBN 13 : 9780333485804
Total Pages : 276 pages
Book Rating : 4.4/5 (858 download)

DOWNLOAD NOW!

Book Synopsis Retail Marketing Management by : David Walters

Download or read book Retail Marketing Management written by David Walters and published by . This book was released on 1989 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is an introduction to a concept of retail marketing which differs from the traditional manufacturers' view. This book discusses major functions, relating them to one another and to the longer-term strategic planning issues facing retailers.

Handbook of Research on Strategies and Interventions to Mitigate COVID-19 Impact on SMEs

Author : Baporikar, Neeta
Publisher : IGI Global
ISBN 13 : 1799874370
Total Pages : 628 pages
Book Rating : 4.7/5 (998 download)

DOWNLOAD NOW!

Book Synopsis Handbook of Research on Strategies and Interventions to Mitigate COVID-19 Impact on SMEs by : Baporikar, Neeta

Download or read book Handbook of Research on Strategies and Interventions to Mitigate COVID-19 Impact on SMEs written by Baporikar, Neeta and published by IGI Global. This book was released on 2021-06-25 with total page 628 pages. Available in PDF, EPUB and Kindle. Book excerpt: The COVID-19 pandemic has affected every aspect of the modern world, and its impact is felt by all. The pandemic particularly has had a large impact on businesses as they were forced to close, supply chains were disrupted, and new health and safety precautions were adopted. As such, many businesses, especially small businesses, were faced with losses they could not afford. Governments and stakeholders across the world have thus needed to formulate various strategies and interventions to mitigate the negative consequences of the COVID-19 pandemic, particularly as they relate to small- and medium-sized enterprises (SMEs). The Handbook of Research on Strategies and Interventions to Mitigate COVID-19 Impact on SMEs is a comprehensive reference source that encapsulates the overall effect of COVID-19 on SMEs and a variety of strategies to overcome the negative effects and create more sustainable policies and organizations moving forward. The book offers a thorough overview of interventions and tactics to help organizations, entrepreneurs, and institutions of higher learning overcome the negative impact of COVID-19 while preparing policies for a more effective post-pandemic world. Covering topics that include sustainable practices for development, interventions to lessen the impact of COVID-19, and psychological resilience for SME employees, this book is Ideal for entrepreneurs, managers, executives, small businesses, family firms, academicians, scholar-practitioners, policymakers, researchers, and students.

Management Practices in Asia

Author : Christiane Prange
Publisher : Springer Nature
ISBN 13 : 3030196623
Total Pages : 267 pages
Book Rating : 4.0/5 (31 download)

DOWNLOAD NOW!

Book Synopsis Management Practices in Asia by : Christiane Prange

Download or read book Management Practices in Asia written by Christiane Prange and published by Springer Nature. This book was released on 2019-08-20 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Asia is a continent of contradictions and boundaries; it offers exciting business opportunities, but is also characterized by unpredictability and conflict. While flexibility and creativity are in the DNA of many startups in China, major players like Xiaomi and Alibaba have also emerged as global giants, challenging established global competitors. The authors of this book show that these companies are crossing various boundaries – between cultures, mindsets, and perspectives. At the same time, Western companies entering Asian markets face challenges that are very different from those on their home turf. This book addresses the needs of current and future managers doing business in Asia, who need to understand the individual, social and business challenges that can arise from crossing boundaries. The respective case studies provide essential insights on how several Asian companies have made impressive strides towards becoming established players; how the revival of local brands and growing pride in local products has become a major challenge for global competition; how the need to actively practice corporate social responsibility in Asian markets is currently challenging many companies; and how the need for individual and team coaching among the members of management to support a company’s development has grown tremendously, calling for new solutions.

Product-Country Images

Author : Nicolas Papadopoulos
Publisher : Routledge
ISBN 13 : 1317953193
Total Pages : 504 pages
Book Rating : 4.3/5 (179 download)

DOWNLOAD NOW!

Book Synopsis Product-Country Images by : Nicolas Papadopoulos

Download or read book Product-Country Images written by Nicolas Papadopoulos and published by Routledge. This book was released on 2014-05-01 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first-ever book about product and country images. It discusses the nature and role and influence of product-country images in international marketing strategy and consumer behavior. Thousands of companies use country identifiers as part of their international marketing strategy, and hundreds of researchers have studied the ways in which these identifiers influence behavior. As markets become more international, the more prominently the origin of products will figure in sellers' and buyers' decisions. The time is ripe for practitioners and academicians to delve into the insights offered in this seminal volume so as to better prepare for meeting the competitive challenges of the global marketplace. Product-Country Images is a wide-ranging and state-of-the-art book offering specific information and case studies to further understanding of the various aspects of this complex topic.

Retail Management

Author : Barry Berman
Publisher :
ISBN 13 : 9780130263346
Total Pages : 808 pages
Book Rating : 4.2/5 (633 download)

DOWNLOAD NOW!

Book Synopsis Retail Management by : Barry Berman

Download or read book Retail Management written by Barry Berman and published by . This book was released on 2001 with total page 808 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing a balance betwen theory and practice, this guide to retail management includes useful career information and takes a strategic approach to decision making.

Sensory Marketing

Author : B. Hultén
Publisher : Springer
ISBN 13 : 0230237045
Total Pages : 324 pages
Book Rating : 4.2/5 (32 download)

DOWNLOAD NOW!

Book Synopsis Sensory Marketing by : B. Hultén

Download or read book Sensory Marketing written by B. Hultén and published by Springer. This book was released on 2009-05-21 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book covers the ongoing shift from mass-marketing and micro-marketing to sensory marketing in terms of the increased individualization in the contemporary society. It shows the importance in reaching the individuals' five senses at a deeper level than traditional marketing theories do.

Cross Cultural Issues in Consumer Science and Consumer Psychology

Author : Hester van Herk
Publisher : Springer
ISBN 13 : 3319650912
Total Pages : 222 pages
Book Rating : 4.3/5 (196 download)

DOWNLOAD NOW!

Book Synopsis Cross Cultural Issues in Consumer Science and Consumer Psychology by : Hester van Herk

Download or read book Cross Cultural Issues in Consumer Science and Consumer Psychology written by Hester van Herk and published by Springer. This book was released on 2017-10-17 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: This integrative volume identifies and defines cross-cultural issues in consumer psychology and consumer science as the world becomes an increasingly global marketplace. An international panel of experts analyzes current trends in consumer behavior across diverse countries worldwide and across cultural groups within countries, depicting commonly-used cross-cultural frameworks and research methods. Beginning with conceptualizing and quantifying culture at the national level, the volume then moves to individual levels of analysis of consumer decision-making, examining consumer data as they affect business decisions in marketing products internationally. The resulting work synthesizes the consumer science, international business, and consumer psychology literatures for a deeper understanding of all three disciplines and pathways to future research as cultures interact and tastes evolve. Among the topics covered: Culture as a driver of individual and national consumer behavior. Consumer culture-based attitudes toward buying foreign versus domestic products. Country-of-origin effects: consumer perceptions of international products. The roles of cultural influences in product branding. Cultural aspects of consumer-brand relationships. Consumer behavior in the emerging marketplace of subsistence countries. This attention to both national detail and individual nuance makes Cross-Cultural Issues in Consumer Science and Consumer Psychology an instructive and highly useful reference for scholars and students in consumer psychology, cross-cultural psychology, marketing, international business, as well as professionals in these areas.

Marketing

Author : Michael R. Solomon
Publisher :
ISBN 13 : 9780134292663
Total Pages : 0 pages
Book Rating : 4.2/5 (926 download)

DOWNLOAD NOW!

Book Synopsis Marketing by : Michael R. Solomon

Download or read book Marketing written by Michael R. Solomon and published by . This book was released on 2017-01-04 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: For undergraduate Principles of Marketing courses. Real people making real choices Marketing: Real People, Real Choices is the only text to introduce marketing from the perspective of real people, who make real marketing decisions, at leading companies every day. Timely, relevant, and dynamic, this reader-friendly text shows students how marketing concepts are implemented, and what they really mean in the marketplace. The 9th Edition presents more information than ever on the core issues every marketer needs to know, including value, analytics and metrics, and ethical and sustainable marketing. And with new examples and assessments, the text helps students actively learn and retain chapter content, so they know what's happening in the world of marketing today. Also available with MyLab Marketing MyLab(TM) Marketing is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. Students, if interested in purchasing this title with MyLab Marketing, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information. Marketing: Real People, Real Choices, 9th Edition is also available via Revel(TM), an interactive learning environment that enables students to read, practice, and study in one continuous experience. Learn more.